Call Center Management Featured Article
Marrying Technology and Workforce Management in the Call Center
The end performance goal for any call center is to deliver the best customer interactions and experiences possible. Technology can play an important role in achieving this goal, but unfortunately there is no one size fits all solution to meet the particular needs of a specific contact center. Smart contact center managers understand that delivering customer excellence is reliant on a number of players and components, and all moving pieces need to be operating at peak capacity to gain the best end result.
A comprehensive call center management solution will empower organizations and managers with the knowledge and tools to deliver a top customer service experience. That is the approach taken by Monet Software (News - Alert), a company that specializes in cloud contact center management and optimization for call centers and help desks. Monet offers a suite of cloud-based applications that handle everything from scheduling to performance analytics to omnichannel forecasting. But the company understands that first and foremost, call center managers need to integrate technology tools as part of a holistic approach to handling agents and customers using some of the basic principles of workforce management.
Maintaining a customer-centric culture is one of the most obvious ways to achieve those high performance goals. That means that managers must ensure agents are trained to deliver the best customer interactions possible, including using the tools and technology available to them to make that happen. Agents are of course the customer-facing frontline of any contact center and reflect directly on its success and performance goals.
Along those same lines, managers should ensure their agents are skilled in problem solving and addressing the specific areas of interest required for their department. They should be given access to additional training and technology support tools as needed, and should take advantage of collaboration and communication technology to help solve problems and deliver better customer interactions.
Rewarding agents for a job well done and giving them an incentive to achieve customer service goals will go a long way toward meeting overall call center performance goals. Technology tools can play an important role here as well, tracking agent performance and alerting managers when an agent has a consistent track rate of high performance customer interactions.
Technology tools are an important part of call center management, but technology is ultimately only as effective as the people implementing and managing it. A holistic approach to call center management that incorporates the benefits of contact center management tools like those of Monet Software, combined with a high-level understanding of call center agents and operations, will yield the best results and deliver those top levels of customer service.
Edited by Maurice Nagle