Spurs Sports & Entertainment Partners with Nextiva to Elevate Fan Engagement

Attending any sports game offers a multifaceted and immersive experience that is embedded in the local community and fosters a sense of connection among fans. That is certainly no different for the San Antonio Spurs, Austin Spurs and San Antonio FC, all part of the Spurs Sports & Entertainment (or SS&E).

The teams and the SS&E organization actively contribute to the community by organizing various initiatives, such as youth development programs, charity events and community outreach, further strengthening the ties between the teams and their supporters.

And when it comes to game days, fans of the three teams represent a diverse mix of backgrounds and cultures, but everyone is united as they support their local team. Cheering, singing and waving flags in unison creates an atmosphere that adds to the excitement throughout the arenas and stadium. The experience is one to cherish.

Those memorable fan experiences are only going to be enhanced as the SS&E entered a partnership with Nextiva. Nextiva’s business communications technology will power the fan experience SS&E provides through its phone and contact center service.

“Working with Nextiva was a no-brainer for us, as we’re dedicated to providing the best brand experiences for our fans, players and business partners,” said Joe Loomis, Senior Vice President Finance, Technology and Culinary Operations, SS&E.

With Nextiva's advanced solutions, SS&E can efficiently handle fan inquiries, provide personalized assistance and optimize their customer service operations. The technology ensures seamless connectivity, quick response times and reliable call management, resulting in a positive fan experience.

Moreover, the phone service offers features like call routing and management, while the contact center service provides efficient call handling and real-time monitoring. With access to fan data and integration with CRM systems, SS&E can personalize interactions, address fans by name and tailor their services.

Nextiva's technology also ensures scalability and reliability, which is important for handling high call volumes during peak times.

“The teams want to give their all for the fans, and the fans are right there supporting and celebrating at every moment of the journey,” said Tracy Conrad, Nextiva’s co-founder and Chief Amazing Officer. “Nextiva will become part of SS&E’s winning story and play a role in these meaningful experiences.”

Through this partnership, Nextiva's technology ensures that fans feel increasingly valued, heard and well-supported, contributing to a positive and memorable fan experience with SS&E.

Edited by Alex Passett