Toku, Zoom Join Forces to Enhance BYOC Integration Capabilities

Video conferencing platform provider Zoom has announced it will be working with cloud communications company Toku, to support the rising trend of BYOC (Bring Your Own Carrier) among large organizations. Toku will now be a part of Zoom’s Phone Provider Exchange, and will work closely with Zoom to support APAC-based businesses with in-app integration capabilities.

To those unfamiliar with the concept. BYOC refers to the practice of shifting business communications to the cloud, while maintaining service from a local provider. Although this concept has risen in popularity as a result of the pandemic, the idea is far from new. The model has become increasingly attractive among businesses due to the fact that it offers a higher degree of flexibility for service, but without the costs and that often arises with standard telco providers.

“In the past, multinationals and large organizations have been investing in BYOC due to reasons of technical complexity and scale, but these are no longer the only reasons to consider that model,” commented Thomas Laboulle, CEO of Toku.  “BYOC allows companies to benefit from the flexibility and interoperability of cloud communications platforms, without compromising on cost-efficiency, quality control and regulatory compliance of traditional telcos. In other words: getting the best of both worlds,”

The announcement was made at this year’s virtual Zoomtopia Partner Connect Conference, where the company detailed how a new Zoom Phone marketplace will naturally develop as a result of ongoing collaborations with global providers.

Edited by Maurice Nagle