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February 04, 2009

Report: Fixed Broadband Subscriber Growth to Continue Through 2014

By Michelle Robart, TMCnet Editor

New information gathered from ABI Research on its broadband subscribers’ market revealed that high-speed Internet access and new technologies are beginning to take over industrialized economies.
Market data showed that an increasing number of operators are adopting triple-play offerings, giving broadband customers high value packages that bundle voice, video, and data. Operators are shifting towards this new model in an effort to increase their subscriber values through higher penetration rates and revenues.
In this latest update to ABI Research’s (News - Alert) new broadband subscribers’ market data, overall broadband subscriber growth profiles will continue to grow 7 percent annually over the next six years to reach 520 million subscribers globally in 2014.
According to ABI Research Industry Analyst Serene Fong, “While DSL carriers have made substantial gains in the last few years, mature broadband markets have started witnessing near-saturation in their broadband penetration. Technologically advanced nations such as Denmark, South Korea and Japan are already experiencing declines in DSL take rates as more users are favoring the speedier fiber option.”
In addition, the dropping prices as a result of tough competition also foster growth of faster bandwidth solutions.
“Fixed line DSL technology will continue to remain the premier broadband platform, driving uptake globally especially in developing nations. This is because operators are able to piggyback on existing telecommunications infrastructure to keep their costs stable and price it more affordably to the widest subscriber pool,” explained Fong.
The new research report, entitled, “Broadband Subscriber Market Data,” which is updated biannually, examines subscriber trends based on operator, country, and technology. The report includes detailed market trends and predictions for key regions and countries all over the world.
Established in 1990, ABI Research is skilled in providing in-depth analysis and quantitative forecasting of growing trends in global connectivity. It currently has offices in North America, Europe and Asia. Its worldwide team of experts advise thousands of decision makers through research and advisory services in seven major practice areas.

Michelle Robart is a contributing editor for TMCnet. To read more of Michelle's articles, please visit her columnist page.

Edited by Michelle Robart

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