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January 27, 2010

Boost Mobile, Kyocera Launch Sanyo Incognito Clamshell Mobile Phone

By Shamila Janakiraman, TMCnet Contributor

Boost Mobile and Kyocera have announced the unveiling of Boost’s QWERTY clamshell phone, the Sanyo (News - Alert) Incognito by Kyocera which features advanced music capabilities, video and 3G Web browsing.

Company sources said that the Boost Mobile Monthly Unlimited plan enables users to benefit from unlimited nationwide voice, text messaging and Web usage for just $50 a month without the need for an annual contract.

The new device also provides users a PC-like experience at all times and offers 3G capabilities and an internal QWERTY keyboard so users can get connected to friends and family via social networking sites and share content.
Neil Lindsay, chief marketing officer of Sprint (News - Alert) Prepaid Group said, “Consumers can expect to see a lot more from Boost in 2010 to meet the widening range of needs we’re seeing as we attract and target a larger group of customers. Launching phones like the Sanyo Incognito with 3G capabilities proves that we are committed to the evolution of our brand, services and devices to appeal to a broader demographic mix.”

“The Incognito goes from sleek to striking when the glow-thru display comes to life, and opening the phone reveals an ideal device to take advantage of Boost’s rich 3G services,” also said Tom Maguire, head of global marketing at Kyocera (News - Alert) Communications Inc.

Maguire also said that his company was pleased to include the Incognito to the Sanyo Mirro among Boost’s growing handset lineup. This is expected to offer Boost customers more choice than ever in selecting the perfect device.

The Incognito is also stereo Bluetooth capable, GPS enabled and has a speakerphone with voice-activated dialing. Users can enjoy downloadable games, wallpapers and have real music ringtones in addition to features like voicemail, caller ID and a 600-entry phone book, alarm clock, calendar, to-do list and voice-memo recorder.

Shamila Janakiraman is a contributing editor for TMCnet. To read more of Shamila’s articles, please visit her columnist page.

Edited by Stefania Viscusi

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