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April 10, 2008

Europe Takes Advantage of Hop-on's 10 British Pound GSM Phone

By Anil Sharma, TMCnet Contributing Editor

Hop-on has begun selling its low-end GSM cell phone with no LCD screen. The phone, which was a big success during CTIA (News - Alert), has resulted in initial test purchase orders of 10,000 phones.

Peter Michaels, President of Hop-on said, "During our meetings with distributors in Vegas the response to our simple, inexpensive, $20 phone was phenomenal. The initial test purchase order with multiple purchase orders behind it is a big step in introducing Hop-on to Europe."

"This is our biggest opportunity to actually have Hop-on become a household name in the US and throughout Europe. No one sells a new $20 GSM cell phone. The initial purchase order of 10,000 phones is just the beginning and will begin shipping out within 60 days. When these phones hit the market there, I am confident that purchase orders will begin pouring in. This particular order uses the Texas Instruments (News - Alert) technology chip set. Texas Instruments has sold millions of them. It is a proven stable technology. The low cost 900/1800 MHz phone will utilize both Texas Instruments chip sets and Infineon chip sets."

The company has said it is selling two solutions utilizing the Texas Instrument chip sets and Infineon chip sets. The 900/1800 MHz and for the U.S. market, the 850/1900 MHz, which is perfect for AT&T (News - Alert) and T-mobile networks.

"This is one of our biggest opportunities to actually have Hop-on become a household name in the US and throughout Europe. No one sells a new $20 GSM cell phone! We are also targeting the Middle East, Asia and India. Bottom line, most people just want to make a phone call. We will sell millions of these phones!" Michaels said.

Currently, Hop-on is expanding into value-added services like mobile gambling and SMS wagering. Hop-on's exclusive software allows users to stream live interactive feeds from legal jurisdictions as well as play poker, blackjack, roulette and baccarat on personal cell phones.

Anil Sharma is a contributing editor for TMCnet. To see more of his articles, please visit his columnist page.

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