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January 08, 2008

Sunplus to Demonstrate its DVB-T SoC SPHE1003 Single Chip Solution

By Shamila Janakiraman, TMCnet Contributing Editor

Sunplus Technology, an Integrated Circuit (IC) design company, is demonstrating its DVB-T SoC SPHE1003 single chip solution at the Consumer Electronics Show in Las Vegas this week.
The DVB-T SoC SPHE1003 is capable of integrating front-end COFDM demodulator and backend MPEG decoder for DVB-T STB and portable DTV Solution, according to the company. The single chip solution SPHE1003 provides DVB-T STB solutions to offer digital terrestrial broadcasting reception and it also has multimedia add-on features such as MPEG1/2/4/DivX video decode, MP3/AAC/PCM audio decode, USB, and card reader functions.

The SPHE1003 also supports MHEG-5 and DSMCC V1.0.6 UK Middleware for UK DTV and STB applications for Ocean Blue, a UK software company, with which it is collaborating. 
The DVB-T solution SPHE1003 has several advantages, such as lower Bill Of Materials (BOM) cost, adoption flexibility, and efficient performance. For static STB applications, the SPHE1003 provides low power consumption, faster channel scan speed, and optimum echo performance in both single and multi frequency networks.
Sunplus said that, in the case of portable DTV applications, the SPHE1003 can offer 180kmh high speed reception with 16QAM and 2/3 coding rate.
Sunplus offers DVB-T a built-in module for TV system applications in Europe, so as to match Sunplus LCD-TV SPV7100 video processor solution as an add-on module, creating a DTV solution for digital terrestrial broadcasting in Europe.
“Sunplus is in a very good position to penetrate both the digital STB and DTV markets by offering the advanced DVB-T SoC SPHE1003 turnkey solution. Sunplus has been emphasizing on delivering the STB/DTV system solutions to the market, such as US, China and other countries, for a long time,” said Ho-Jung Ou, president of Home Entertainment Business Unit, Sunplus Technology. “With the STB/DTV market growth, Sunplus should be able to be a remarkable chip vendor to penetrate worldwide market share.”
Shamila Janakiraman is a contributing editor for TMCnet. To see more of her articles, please visit her columnist page.
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