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December 26, 2007

Nokia Launches New GPS Enabled Handset in India

By Anshu Shrivastava, TMCnet Contributing Editor

Nokia (News - Alert) has introduced the Nokia 6110 Navigator GPS mobile device to the Indian market.



 
The latest device from Nokia features integrated maps, routing, and navigation with the click of the one-touch Navigator key. In addition, the Nokia 6110 also features voice guidance as well as turn arrows on maps.
 
Nokia 6110 is equipped with Symbian (News - Alert) OS, and enables access to online information with High Speed Downlink Packet Access (HSDPA) up to 3.6 Mbps.
 
Nokia 6110 comes with pre-installed maps of eight cities including Delhi and National Capital Region (NCR), Jaipur, Ahmedabad, Pune, Mumbai, Chennai, Bangalore and Hyderabad. Also, the users will be able to download maps of over 150 countries on their phone.
 
At present, the maps of the eight Indian cities have locations and details of 75,000 kms of roads, over 10,000 restaurants and hotels, 10,000 banks and ATMs, 5,000 schools and colleges, 3,000 petrol pumps, 3,000 places of worship, 2,000 hospitals and medicine shops, 2,000 car and auto service stations, and thousands of other places of interest.
 
“Maps and navigation will become a standard feature in a number of Nokia mobile devices. The navigation industry is converging towards internet-driven experiences and navigation is one of key drivers in Nokia’s vision of combining internet and mobility,” Devinder Kishor, director of marketing at Nokia India, stated in a statement.
 
Nokia already has other GPS-enabled phones such as Nokia N95, Nokia N95 8GB, Nokia N82 and Nokia E90.
 
Nokia has also announced the appointment of Bollywood superstar, Shahrukh Khan, as the company’s brand ambassador for the Indian market.
 
Announcing the appointment of Shahrukh Khan, Kishor said that the synergy between Nokia’s brand and Shahrukh’s brand leverage on the youth connect and trendy and tech-savvy image of the star.
 
“As a brand we have always ranked high on facets such as reliability, authenticity and our image among the youth, something which Shahrukh too stands for,” he remarked.
 
 
 
 
Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users.
 
Today’s featured White Paper (News - Alert) is titled Convergence in Telecommunication, brought to you by Comarch (News - Alert).
 







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