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December 18, 2009

Bank Leumi Launches PerSay Voice Biometrics eBanking Password Reset Service

By Jyothi Mahalingham, TMCnet Contributor


 PerSay (News - Alert) a Telaviv, an Israel-based provider of advanced biometric speaker verification products reportedly announced it launched the first of its kind eBanking Web site that uses Voice Biometrics to reset clients’ passwords.



 
The launch of the Web site ushers a new beginning in the usage of Voice Biometrics know-how by fiscal sector. The service with inbuilt and easy to use multilevel authentications is expected to offer improved protection for Web sites and for all Web-based dealings. The technology used in the process introduces biometrics of the user as extra feature in place of the currently performed verification process that solely relies on the user provided information. The technology overcomes the problem of password theft and misuse.
 
The ground-breaking application that is available around the clock and will let clients reset the eBanking user password anytime. The process virtually eliminates the need of deploying living agent’s manual interactions for the purpose of resetting the user password. Also, the introduction of voice biometrics functions as a helpful risk management tool and saves clients from parting with personal information during phone interactions with agents.  
 
"The "color of my cat" and "my wife’s maiden name" are questions that belong to the past, Ariel Freidenberg, executive vice president global sales and business development at PerSay, said.
 
 “Looking forward, we see more and more financial institutions and other service providers, adopting Voice Biometrics as an essential element in their security and risk management procedures,” he said. “We expect regulation to drive multi-factor authentication for web, phone, and mobile transactions and believe Voice Biometrics is the optimal authentication factor answering this need.”
 
The voice verification biometric products offered by PerSay are used by leading financial services, telecom companies, healthcare services, businesses and law and order controlling organizations all over the world. PerSay has offices in Tel Aviv and New York and serves clients all over the globe through its association of partners and system integrators.

Jyothi Mahalingham is a contributing editor for TMCnet. To read more of Jyothi's articles, please visit his columnist page.

Edited by Amy Tierney

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