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November 20, 2007

MyClick Recognized as Top Innovator

By Divya Narain, TMCnet Contributing Editor

MyClick Media Limited, the maker of the revolutionary photo recognition Mobile Marketing Platform MyClick, has found a spot among the "Top Innovators" in the "Most Innovative Consumer Application or Service" category at the Asia Mobile Congress, organized by GSMA at the Venetian of Macau.



 
The recognition has brought excitement to MyClick. Mr. Charles Yin, Executive Vice President of MyClick, said, "We are very delighted to be one of the top innovators recognized by the mobile industry. With the unique benefits MyClick brings to all mobile operators, handset manufacturers, advertisers and end users, we are confident that MyClick will soon become one of the most popular brands in the mobile marketing arena."
 
A cutting-edge technology, MyClick brings exclusive on-demand infotainment and m-commerce to mobile users. Users can obtain MyClick enabled images including pictures of products or their logos and advertisements from a variety of media like newspapers, magazines, TV, billboards and even the Internet. This can be done simply by taking a photo of the MyClick enabled image. What’s more, MyClick users can also download music clips, images, games or promotional coupons, even while they are on the go.
 
"We are thrilled with the quality of innovations showcased today," said Bill Gajda, Chief Commercial Officer & Chief Marketing Officer of the GSMA. "The Mobile Innovation Programme aspires to create a global environment for getting business done, by discovering and showcasing exceptional products and companies to top executives from operators, venture capitals and equipment vendors."
 
The GSMA, the global trade association for mobile operators, has initiated the Mobile Innovation Programme to assist small and medium-sized companies in disseminating their innovations to mobile operators and thereby enhancing the experience of end-users. 

The programme aims to spur innovation in the mobile products and services domain, in line with the needs of the mobile industry and its customers.
 
Divya Narain is a contributing editor for TMCnet. To see more of her articles, please visit her columnist page.
 


 







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