We are all aware of two trends that are seemingly immutable. The first is the virtualization of work. More and more work is being done remotely, i.e., not from a desk in a company office but at home, on the road and on a myriad of devices. The second trend is the growing use and desirability of quality video conferencing capabilities that are cost-effective and can be used wherever we are and on our communications platform of preference.
On the former front, the numbers are impressive. In the U.S. alone, more than 34 million people now say they work from home occasionally. It is also estimated that 83 percent of knowledge workers now spend at least part of their day working outside a traditional office setting. In regards to the latter, there is no denying the value of quality video in terms of providing everything from reduced travel expense, to faster and better decision making, to improved customer experiences, as video becomes part of the arsenal of contact centers. There is also the inexorable consumerization of IT, where digitally adept Millennials are proliferating in the workplace who view their smartphones and tablets as the way in which they communicate and are growing increasingly reliant on things like Facetime on their iPhones.
However, making quality video available to everyone who could and should be enabled to benefit from it — in no small measure as a critical vehicle for accelerating business process optimization — has been a challenge.
- Room systems are expensive. They have been the solution when quality and integration with other enterprise resources, especially unified communications (UC) are a priority, but are not practical for massive deployment and not optimal for a variety of logistical and other reasons.
- Best effort Internet based desktop solutions can end up being more of a distraction than a solution and may not be capable of UC integration. Plus, sessions may be constrained in terms of the number of individuals that can “attend” a multi-point session.
The reality is that solutions are now available that address these concerns. Indeed, it is now possible for multiple individuals at multiple disparate sites to not only participate easily in HD video conferences, but do so while also leveraging all of their UC tools and features.
On July 24 at 1:00 PM EST, I will be moderating a webinar, The Human Face of Unified Communications (News - Alert). You are invited to join me, Dr. S. Ann Earon, president Telemanagement Resources International Inc. and Ashish Gupta, chief marketing officer and SVP Corporate Development Vidyo (News - Alert) Inc., to explore such issues as how to:
- Integrate HD video collaboration into your employees’ daily workflows.
- Extend UC’s click-to-communicate interface to HD video collaboration that spans all devices, from room systems, desktops, tablets and smartphones.
- Extend the corporate network so remote and mobile workers can enjoy in-person interactions across everyday bandwidth including WiFi (News - Alert) and 3G/4G.
- Innovate in less time by integrating video-enabled business processes with enterprise applications.
Video can and should be an integral part of the tools we all use not just to improve our business performance but in our personal lives as well. However, its true business value cannot be maximized if it is not capable of being accessible from anywhere, high-performance, secure, easy-to-use and seamlessly integrated with all of the other tools like UC that we rely on to perform at our best.
Find answers to your questions about how to implement quality multi-point video conferencing in your organization so your employees can derive the full benefits it has to offer. There is no time like the present to understand the tools that can give your organization competitive advantage going forward.
Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. For more information on registering for ITEXPO click here.
Stay in touch with everything happening at ITEXPO. Follow us on Twitter.
Edited by Brooke Neuman