NORWALK, CT (July 21, 2011) -- TMC, a global, integrated media company helping clients build communities in print, in person and online, and Interactive Intelligence announced today a Webinar event, “Social Media: The Impact on the Multichannel  Contact Center and Your Customers“ live on Thursday, July 28, 2011 at 11:30 PM EDT / 8:30 AM PDT.

This complimentary Webinar, sponsored by Interactive Intelligence (News - Alert), will examine how Social media isn’t about your company; it is about everything around your company.

As you consider how your customers want to communicate with you, social media is something that can’t be ignored. But what should your strategy be? Is social media “just another channel?” What kind of a plan makes sense for your contact center and for your customers?

This Webinar will share insight and research results about:

• What foundation you need to have in place before adding social media as a communication channel
• What metrics matter in social media
• How customer service can flourish in social communities
• Who inside your organization should own it
• Why simply monitoring social media mentions falls short
• What technology is available that will help you succeed

This webinar is recommended for:

• IT Professionals
• Senior Network Engineers / Infrastructure Architects
• Network Operations
• Infrastructure Engineering

Speakers:
Kate Leggett - Senior Analyst, Forrester Research (News - Alert)
Ian Jacobs - Senior Analyst, Customer Interaction, Ovum (News - Alert)
Joe Staples - Chief Marketing Officer, Interactive Intelligence

Register now for “The Impact on the Multichannel  Contact Center and Your Customers“ live on Thursday, July 28, 2011 at 11:30 PM EDT / 8:30 AM PDT.

“TMCnet Webinars are a tremendous resource and an excellent way to provide training on highly relevant topics, and the fact that it is offered at no-cost to attendees is a huge benefit for companies as a way to educate employees without the travel expense” said Rich Tehrani, TMC (News - Alert) CEO. “Webinars are also a great way to introduce vendors to possible customers in a mutually beneficial and informative manner that often leads to productive relationships.”

For more information, please visit www.tmcnet.com.

About TMCnet Webinars

TMCnet Webinars feature live, interactive presentations covering relevant topics, presented by top industry executives. Attendees watch and listen to the presentation as it happens over their computer, and have the opportunity to submit questions to the speaker(s) in real-time. The TMC Webinar program typically attracts 300 to 500 registrants per event.   

TMCnet Webinars are archived and available On-Demand for up to 18 months.

Companies interested in sponsoring their own Webinar event can contact Anthony Graffeo at 203-852-6800 x174 or by email at [email protected].

For more information about TMCnet Webinars, please visit www.tmcnet.com/webinars.

About Interactive Intelligence

Interactive Intelligence customers represent a wide range of brand-name companies, including Abbott Labs, AIG, Amway, ASPCA, BMW, Bosch Group, Ceridian, Citrix Online Division, Computershare, Eli Lilly and Company, Finish Line, Harrah’s Entertainment, Harvard University, Honda (News - Alert), Hydro-Québec, John Deere, Kohl’s Department Stores, Microsoft, Motorola, Nautilus, Random House Group, Rolex, Sony, US Airways, Volvo, and Walgreens.

About TMC

Technology Marketing Corporation (TMC) is a global, integrated media company helping clients build communities in print, in person, and online. TMC publishes Customer Interaction Solutions, INTERNET TELEPHONY, Unified Communications, NGN and InfoTECH Spotlight magazines. TMC is the producer of ITEXPO, the world’s leading B2B communications event. TMCnet.com, which is read by two million unique visitors each month, is the leading source of news and articles for the communications and technology industries.  In addition, TMC runs multiple industry events: 4GWE; Smart Grid Summit; M2M Evolution; Cloud Communications Summit; Social CRM Expo; SIP Tutorial; VIPeering; Business Video Expo; CVx; Digium (News - Alert)|Asterisk World; StartupCamp; MSPAlliance MSPWorld and more!  Visit TMC Events for a complete listing and further information.

For more information about TMC, visit www.tmcnet.com.

Contact:
Jan Pierret
Marketing Manager
TMC 
203-852-6800 x 228
[email protected]