LIVE WEBINAR

Transforming Omni-channel Banking - Digitization to Personalization

Over the past few years, the customer behavior pattern has undergone a sea change with the introduction of multiple access channels and the lockdowns imposed due to COVID-19 more recently. Digitization in the banking processes and evolution of technology has led the customers to access the services from their own preferred device. With customer experience counted more valuable, the demand for omni-channel banking is on the rise.

The face of an omni-channel banking is no more just a mobile device or a bank branch, but it includes all the mediums a customer can access a bank from. Be it a physical branch, internet banking, mobile banking, banking through agent or even through a messaging application, omni-channel includes both digitalization as well as personalization. What completes this experience is the security and seamless transition between the different access channels involved.

According to a survey by McKinsey & Company, approximately 60 percent of the active banking customers use digital channels (online and mobile)—and 80 percent of all customer touchpoints occur on digital mediums.

Register to this interesting webinar that will discuss the trends in omni-channel banking and how banks can make the most of this changing landscape, generate enhanced revenue streams and add more customers to the banking sphere through a combination of digitalization and personalization.

Agenda:

• The evolving banking industry during and post COVID
• Top trends in the banking industry
• Omni-channel banking - a paramount in banking
• Decoding the best practices of omni-channel banking
• Building a digital banking platform with APIs
• The future of omni-channel banking

What Attendees will learn:

• Organizational setup demands when switching to omni-channel banking
• Devising channel strategy
• How to remain resilient during evolving technology
• Changing the dynamics of retail banking through interoperability
• Implementing omni-channel strategy through the right partnership

Who should attend:

• Banks
• Fintech organizations