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Thursday
December 6, 2007
8:00 am PT (San Francisco)
11:00 am ET (New York)
4:00pm (London)

Measure Service Robustness, Reduce Costly Service Downtime and Customer Churn for Maximum ROI. Don't Get Caught with Your Pants Down!

Service Providers and Cable operators are actively trying to improve the reliability and uptime of their networked products and IP business. Simply put, downtime or robustness shortfalls translate into revenue loss and expensive customer churn. This webcast discusses how provider customers like Cox Communications are improving networked application or service availability and reliability by addressing robustness and resiliency factors before any networked product is deployed into a production environment.

Mu Dynamics commissioned Network Strategy Partners (NSP) to conduct first-hand interviews to quantify real-world revenue loss and customer churn metrics with a new hands-on study of providers including 4 case studies. To help operators measure their potential revenue loss due to robustness issues, Mu and NSP also created a new online ROI calculator and best-practice whitepaper.


Webcast participants will be presented with first-hand research including:


  • Why should network services and products undergo robustness analysis and testing?
  • What is the ROI for using a Security Analyzer appliance solution?
  • What financial and staffing impact will security analysis provide towards Network Operation TCO?
  • What organizations benefit from using the Mu-4000?
  • What are service provider and product vendor use cases?

Be sure to bring your questions! After the presentation, the webcast will be open for a live Q & A.

Presenters


Peter Fetterolf, Ph.D.

Principal

Network Strategy Partners

Fetterolf helps leading companies create and implement network industry strategies. Peter works with service providers, network equipment vendors, and enterprises on business case development, white papers, network architecture and planning. Prior to working at NSP, Dr. Fetterolf worked for several start-up companies. He was Vice President of Engineering at Cereva Networks, Vice President of Engineering and Co-founder at Ignitus Communications, and a Principal Network Consultant at Cascade Communications. Peter also worked for five years as a management consultant to the networking industry at Arthur D. Little, Inc and was an Assistant Professor of Electrical and Computer Engineering at Boston University. He holds a Ph.D. in Systems Engineering from the University of Pennsylvania.


Adam Stein

Vice President Marketing

Mu Dynamics

Stein has more than 20 years of marketing and category creation expertise focused primarily within the networking and security hardware, software and silicon markets. He previously led global marketing efforts at UTM network security innovator Fortinet. Stein has also led in the creation and execution of external marketing for Cisco Systems, Juniper Networks, Broadcom and Foundry Networks. He has a M.A. in Marketing from Emerson College and B.A. in Sciences from the University of Colorado at Boulder.


Erik Linask

Associate Editor,

Technology Marketing Corporation

In addition to his work with TMC�s IP Communications publications, Erik is a contributor to TMCnet. Prior to joining the TMC team, he was Managing Editor at Global Custodian, a global securities services publication, where he also managed the magazine�s survey research. Erik began his professional career at management consulting firm Leadership Research Institute.


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