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The VAR channel is being viewed as the critical link between the long neglected SMB market—and the $43 billion in annual telecom revenue it generates—and that market’s growing demand for the economic and productivity advantages of IP communications and IP-based applications.
VARs are being courted from all fronts with the SMB opportunity. As “trusted advisors” to the market, VARs are asked to select from and assemble typically complex solutions comprised of a myriad of hardware choices, applications platforms, hosted solution providers and network options. But what makes for the right IP communications solution to meet a customer’s business needs….as well as the VAR’s business needs?
Simplicity. Scalability. Easy-to-deploy. 'Plug and play'. Feature-rich. Fully-integrated. Economical. A trusted brand/manufacturer. Business-quality network services. Those are all factors, when present, that net out as positives for SMB customers and for the channel when deploying IP communications services. Other potential positives for VARs are margins on equipment sales, monthly recurring revenue streams and a profit generating support model associated with an SMB IP communications deployment.
VARs now have a unique opportunity to provide their customers with one complete "hybrid" hosted IP communications service for SMBs designed to offer all of the positives listed above—for both the business customer and the VAR.
Free Registration on Your Linksys One!
The first 50 VARs attending this Live Web Event, will receive free registration ($100 value) toward becoming a CommPartners Connect for Linksys One activation partner. Registration includes two free lines to activate Linksys One demo account, access to online ordering and provisioning systems, participation in monthly evergreen commission program.
>> Register Now
PRESENTERS:
 Michael G. McGhee
Vice President, Sales & Business Development
CommPartners
Michael McGhee is the Vice President, Sales & Business Development for CommPartners. He is
responsible for the development and production of sales channels and for strategic business development
advancing the company’s IP network solutions business. Mr. McGhee has extensive experience in sales
and technology leadership roles. He served as the VP, Applications and Networking for a regional IT
services company and co-founded a prominent and successful IT integration company in Las Vegas.
He also served as a technology consultant at the Nevada Test Site and as the Director of Administrative
Computing at the University of Nevada, Las Vegas, overseeing administrative and networking functions
for the campus. Mr. McGhee is a regular conference speaker on hosted IP communications solutions for
the SMB/E markets.
 Jim Ortbals
Channel Development Manager
Linksys
Jim Ortbals is in Channel Development for Linksys. He is responsible for the development and execution of Linksys service provider channel strategies. Mr. Ortbals has extensive experience in sales and VoIP. Previously, he served as the Director of Global Service Provider Channels at Sylantro, a VoIP application provider, bringing to market the first generation of hosted VoIP service providers. Additionally, Mr. Ortbals has served in product management with Sprint, and sales at Nortel Networks.
 Richard Grigonis
Executive Editor, IP Communications Group
Technology Marketing Corporation
Richard Grigonis is the former founding Editor-in-Chief of VON Magazine. The author of five books (including VON Magazine’s Dictionary of IP Communications and the Computer Telephony Encyclopedia), he is the former Chief Technical Editor of Computer Telephony magazine and has written for Dr. Dobb’s Journal, TELECONNECT and Call Center magazines. In December 1998 Grigonis supervised the world’s first product interoperability test involving the CompactPCI H.110 computer telephony bus. He has advised and provided consulting services to AT&T Bell Laboratories (he did multimedia programming for their Media Design Studio in Holmdel, NJ) and several foreign governments in the fields of CTI, multimedia, VoIP and call centers. Grigonis is the former MIS Director of Squadron, Ellenoff, Plesent & Lehrer (now part of Hogan & Hartson LLP), one of the nation’s most respected media law firms. He also worked with Wang VS architecture computers at the New York headquarters of Peat, Marwick (now KPMG). From 1979 to 1985 he worked on the production staff of the TV show Sesame Street. Grigonis is a graduate of Rowan University.
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