Organizations are rapidly adopting more sophisticated feedback management programs to drive continuous feedback, to better understand and get to the heart their customers' wants and needs. This level of data gives businesses the insights to make timely improvements that build a solid customer base and loyal following. The end goal? Higher customer ROI when survey solutions are utilized and implemented properly.

When customers are asked to provide feedback, they are happier, more engaged and loyal to organizations that continuously take their opinions into consideration and in turn, improves the overall customer experience.

This webinar will explore key industry trends in customer feedback and address why organizations are increasingly turning to sophisticated survey solutions and creating insightful feedback programs. Inquisium will present on these trends and discuss the importance of not just collecting data, but analyzing it and implementing business transformation to meet customers’ ever-changing wants and needs.

Attendees will learn how to:

• Leverage survey programs to collect ongoing feedback from customers
• Understand the basic and more sophisticated components of Voice of the Customer program
• Analyze customer data, identifying key insights and implementing business changes to create better customer experiences

Who should attend:

• Customer experience professionals, marketing professionals, customer service professionals (manager level and above)