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Incentive Auctions:
What Broadcasters Need to Know
Wednesday
December 19, 2012
TIME: 8:45 AM ET / until 12:00 PM ET
Leading experts in the legal, financial and policy fields discuss the implications of the FCC’s upcoming television broadcast incentive auction on the television broadcasting industry. The discussion will focus on challenges facing the television broadcasters as they decide whether to participate in the auction and how to calibrate their bids for optimal results. Participants will discuss the requirements in the Spectrum Act, the FCC’s recent Notice of Rulemaking Proposal (NPRM) as well as unresolved legal issues. Other panels will include a discussions of valuation and policy issues facing broadcasters.
What Attendees will learn:
- An overview of the incentive auction process
- Implications of key elements
- Valuations considerations when bid planning
- Policy implications of the auction process
Who should attend:
- Television Broadcasting industry executives
- Investors in television broadcasters
- Attorney’s, bankers and other advisors to the television broadcast industry
- Equipment manufacturers and other suppliers to the television broadcasting industry.
Agenda:
8:45 AM - 9:00 AM
Introduction – Open Remarks
Harold Furchtgott-Roth Former FCC Commissioner
9:00 AM – 10:00 AM
Legal Perspective:
TV Incentive Auction Reverse Auction Process
- Comparing the reverse auction to prior auctions
- Legal appeals issues for the reverse auctions
- Pitfalls for auction participants
- Rebecca Hanson, FCC
- John Hane, Pillsbury Law
- Brian Madden, Lerman Senter
- Marty Stern, Moderator, K&L Gates
Moderator
10:00 AM -11:00 AM
Valuation:
Valuing The Reverse Auction Assets
- TV Finance Focus
- Spectrum Valuation
- Coleman Bazelon, Brattle Group
- Mark Fratrik, BIA / Kelsey
- Armand Musey, Summit Ridge Group, LLC Moderator
11:00 AM – 12:00 PM
Policy Perspective:
- The FCC's Goals vs. The TV Industry Goals
- Preston Marshall, George Mason
- Fred Campbell, CLIP
- Dan Kirkpatrick Fletcher, Heald & Hildreth
- Trey Hanbury, Hogan Lovells
- Barlow Keener, Keener Law Group
Moderator
The Cost: $150 (CLE Credit Available)
Presenters:
Coleman Bazelon
Fred Campbell
John Hane
Rebecca Hanson
Barlow Keener
Preston Marshall
J. Armand Musey
Marty Stern
Harold Furchtgott-Roth
Dan Kirkpatrick
Trey Hanbury
Brian M. Madden
Mark Fratrik
Register Today
Sponsors:
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Presenters:
Coleman D. Bazelon
Principal, The Brattle Group
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Fred Campbell
Director, Communications Liberty and Innovation Project
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John Hane
Counsel, Pillsbury Winthrop
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Rebecca Hanson
Senior Advisor, Broadcast Spectrum; Federal Communications Commission
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Barlow Keener
Principal, Keener Law Group
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Preston Marshall
Research Professor, University of Southern California
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J. Armand Musey
Founder, Summit Ridge Group, LLC
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Marty Stern
Partner, K&L Gates
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Harold Furchtgott-Roth
Former FCC Commissioner
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Dan Kirkpatrick
Heald & Hildreth
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Mark Fratrik
Vice President and Chief Economist, DIA Kelsey
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Trey Hanbury
Trey Hanbury, Partner, Hogan Lovells
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Brian M. Madden
Member, Lerman Senter
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For Complete Bios Click Here!
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