Thursday, December 3, 2009 - View Archive
2:00 PM ET/ 11:00 AM PT
How to Grow Your Local or Regional Business Using the Web
Regionalization & Localization Strategies: Your best customers and prospects haven't cracked open the yellow pages in years and your marketing efforts haven't kept pace with the changing habits of your market.
Discover the startling facts:
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People use the web to find local businesses, products and services. We'll show you the amazing data! |
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You aren't showing up effectively when your local prospects search online. |
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Your competition is eating your lunch, and you can't afford to wait for a local online strategy. |
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Growing your local business online is easy and effective... once you know how. |
This 90 minute presentation will reveal powerful localized online marketing techniques like localized SEO, localized link building, Google, Yahoo & Bing Local, permission marketing, regional portals & much more. An absolute must for any business that serves a local or regional market: doctors, attorneys, dentists, accountants, auto mechanics, dry cleaners, restaurants, hair salons, and insurance agents... all local businesses.
Presenters
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Parker Garlitz
Vice President of Web Marketing Services, Crexendo
C. Parker Garlitz founded one of the First ISP's in Utah in 1993, and has been actively marketing on the Web ever since. Parker started selling printer and copier supplies on line and currently owns and runs Living Whole Foods, Inc., with over $3 Million in annual ecommerce sales and growing at over 30% per year.
In addition to his own ecommerce business, he has also consulted for dozens of midsized to large companies in helping them improve online conversion rates, search engine optimization, paid search management, Amazon selling strategies, comparison shopping engines, social network strategies, link building and more.
Parker is an eBay Gold Powerseller, and currently manages almost $2 Million a year in paid search budget for himself and his clients. He has generated tens of millions of dollars in online revenue for himself and his clients through direct ecommerce sales and B2B lead generation.
Parker is an internationally recognized Internet marketing expert and has trained business owners in all 50 US States, Canada, New Zealand, Australia, and South Africa on how to use the Internet to reach a larger and more qualified target audience.
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Erik K Linask
Group Editorial Director, TMCnet
Erik oversees the daily operation of TMCnet, which delivers news, information, videos, white papers, podcasts, and more to three million visitors each month. He is also a contributor to TMCnet as well as TMC's IP Communications publications.
Prior to joining the TMC team, several years ago, he was Managing Editor at Global Custodian, a global securities services publication, where he also managed the magazine's survey research.
Erik began his professional career at management consulting firm Leadership Research Institute.
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