Picking the Right Recurring Revenue Model:
Would you rather be Netflix or Blockbuster?
Thursday, April 26, 2012
2:00pm ET / 11:00am PT
Over the last decade, CEOs, investors, analysts and business advisors have fallen in love with the recurring revenue model. And why not? Compared to a company that lives on one-time sales, recurring revenue makes great sense -- predictable revenue streams, ability to scale revenues with costs, lower cost of sales, and higher lifetime customer value.
Also, there are significant competitive advantages to recurring revenue models. Compare the fates of two movie rental businesses: subscription-based Netflix and once-mighty Blockbuster, a company that relied on one-time transactions. As Netflix soared, Blockbuster flailed in bankruptcy, unable to effectively compete with Netflix. Clearly customers voted for the convenience and cost advantages of a subscription model, which enabled Netflix to quickly develop a large recurring-revenue business.
Join Aria Systems and The FactPoint Group for a TMCnet-hosted webinar focused on recurring revenue. During this live, virtual event, you will learn about the three most widely-adopted models today: subscription, usage, and subscription plus usage. Each makes sense in different situations by delivering different advantages for sellers and buyers. Our expert panel will also address various pricing "tactics" that can be used in conjunction with these models such as "freemium," pre-paid, tiered and unlimited usage.
What Attendees will learn:
Register today for this insightful virtual seminar -- and walk away with valuable insights on how to implement a billing system capable of handling the evolving revenue landscape.
- The importance of billing automation and flexibility
- All of the various recurring revenue models and which are most applicable for your business
- What to look for in a recurring billing platform
- Real-world customer experiences and best practices