Tuesday, March 6, 2012 2:00 PM – 3:00 PM EST US

Cloud Fax Services:
Increasing Productivity and Savings

Fax communication remains a vital element of corporate workflow across many industries. Today’s challenge is finding a way to economically integrate fax into business systems to improve efficiency, increase compliance, and reduce costs.

The answer is in the cloud. Join EasyLink Services, a leading global provider of cloud-based electronic messaging and business integration services, for an informative webinar on the true power of fax in the cloud. Presenters will discuss how moving from a disconnected, costly fax system to an outsourced fax service increases productivity, improves document traceability, and integrates with business systems for end-to-end business process automation.

Attendees will learn:

  • What is “Fax as a Service”?
  • Compelling reasons to migrate to a cloud-based communications model:
    • Elimination of infrastructure and related expenses
    • High availability
    • Regulatory compliance
    • Fax over IP reliability
    • Scalability
    • End-to-end automation
  • Selecting fax service(s) that enhance the value of your enterprise applications
  • Checklist for evaluating cloud fax service providers

Who should attend:

  • CIOs
  • CTOs
  • Technology Infrastructure Managers
  • Telecommunications Managers
  • Other IT executives responsible for enterprise messaging systems


Pamela Bernardino
Vice President of Product Management and Marketing

Pamela Bernardino is the Vice President of Marketing and Product Management for EasyLink Services. As Vice President of Marketing, she is responsible for the product marketing strategy for all EasyLink offerings, which include Fax services, EDI services, and Notifications services. As Vice President of Product Management, she is responsible for increasing the profitability of existing products, planning and developing go-to-market strategies, and well as contributing to the development of innovative new products for the company. Ms. Bernardino has been with EasyLink Services for 13 years, previously holding the title of Director of Marketing and Director of Product Management. She brings over 20 years of marketing, product management, sales, and business development experience within the software and telecommunications industries to her role. Prior to joining EasyLink, Ms. Bernardino worked for AT&T where she held various product and marketing positions in the company’s messaging and e-commerce divisions. Ms. Bernardino holds a degree in marketing from St. Peter’s College in New Jersey.

Adolf Sommella
Director of Sales Engineering

Adolf Sommella is the Director of Sales Engineering for EasyLink Services. Mr. Sommella leads the EasyLink team of sales engineers, who provide technical expertise and consultation services to customers and prospects. Mr. Sommella is responsible for acting as the key technical advisor for EasyLink’s fax solutions, and managing the technology evaluation and implementation of all fax services. Adolf brings two decades of application engineering, product management, and business development experience within the software and telecommunications industries to his role. Prior to joining EasyLink, Mr. Sommella held various technical marketing roles with AT&T for 10 years.


Juliana Kenny
Web Editor TMCnet

Juliana Kenny is a Web Editor for TMCnet focusing on customer relationship management as well as call center, VoIP, and telecom-related news. She graduated from the University of Connecticut with a double degree in English and French, and is a member of TMCnet’s video newsroom team covering daily news as well as the ITEXPO conferences on camera. Juliana brings editorial experience from the creative literary magazine industry as well as the beverage and label markets to the editorial team at TMCnet.

Register Now!

Automating Business Processes with Cloud Fax Services: Increasing Productivity, Compliance and Savings
Date & Time
Date & Time
Tuesday, March 6, 2012
2:00 PM – 3:00 PM EST US
60 Minutes
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