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Conference Agenda At-a-Glance
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How To Implement IPTV Networks
(IPTV-01)

Tuesday - 09/16/08,  9:00-9:45am

According to an Infonetics Research report, demand for world-wide edge routing and switching equipment for IPTV expected to grow 34% this year and 20+% over the next two years. But there are still ample challenges facing telcos today, including increasing competition from cable operators and the need to reduce customer churn. This session will address implementation of IPTV networks and the benefits carriers can hope to realize by deploying IPTV.

Presented by:

Ken Wallis
Manager – BlackBerry WebWorks
Research in Motion

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Overcoming IPTV Challenges
(IPTV-02)

Tuesday - 09/16/08,  10:00-10:45am

As IPTV deployments continue to proliferate across the U.S., telcos are leading a TV revolution that pose a real threat to cable and satellite companies who enjoy a monopoly in the digital home services market. In this session, the presenter will speak candidly about the difficulties and opportunities faced by IPTV, identifying the challenges of widespread IPTV deployment in North America, where cable and satellite infrastructures dominate, how telcos can ensure video quality-of-service and quality-of-experience for the consumer and the many opportunities presented by IPTV for application developers and other third parties.

Presented by:

Ken Lowe
Vice President, Strategic Marketing
Sigma Designs

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Measuring Quality of Experience for Successful IPTV Deployments
(IPTV-03)

Tuesday - 09/16/08,  11:00-11:45am

Success for Internet TV is highly dependent on ensuring networks handle the demanding load as well as the Quality of Experience from the end user perspective. This presentation examines the established need to have QoE measurements along with traditional QoS in Internet TV deployments for the life of service, discusses technical details for what measurements — standardized or not — must be part of any successful QoE assessment and covers deployment strategies and considerations for QoE measurement as it relates to Internet TV. The presentation summarizes service provider best practices for implementing QoE successfully into Internet TV deployments, a necessary benchmark application vital to maximizing new services potential.

Presented by:

Stefan Winkler
Principal Technologist at Symmetricom’s Telecom Solutions Division
Symmetricom, Inc.

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What Will It Take to Deploy IPTV?
(IPTV-04)

Tuesday - 09/16/08,  12:45-1:30pm

According to industry analyst firm iSuppli, the number of IPTV subscribers in Europe alone is projected to more than triple in 2007, reaching nearly 7 million homes. In five years from today, that number is projected to climb to 47 million. A leading U.S. carrier admitted that “rolling out IPTV is much more complex than people thought it would be.” The challenges range from the use of middleware, which must be integrated from a variety of sources and disparate technologies, to one of the main barriers to widespread roll out and adoption of IPTV services — the issue of bandwidth constraints of the current telecom infrastructure. The speakers in this session will discuss the hurdles of bringing IPTV successfully to market and the standards and specifications that need to be addressed before IPTV is adopted by the masses and reaches the point of market saturation.

Presented by:

Mark Cortner
Senior Analyst
The Burton Group

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The Progression of Streaming Video
(IPTV-05)

Tuesday - 09/16/08,  1:45-2:30pm

Society today is enthralled in a digital world. Due to the popularity of digital media, this new era is constantly refiguring and re-inventing the use of digital technologies to drive interconnectivity. Through the progression of IPTV, streaming content and digital media, new solutions are being created to support and enhance this online content. According to a recent report by Insight Research, streaming video and music will generate $70 billion in revenue over the next six years. The study also states that internet, IPTV networks, and mobile handsets are expected to contribute to the increase. The speaker will discuss theses issues as well as the recent boom in streaming media — where it is going, what is behind the technology, and the importance of streaming and two-way interactive content.

Presented by:

Steve Ryan
Deputy Council
ARIN

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Providing differentiated services with a converged video experience: IPTV, Mobile TV, and Internet TV
(IPTV-06)

Tuesday - 09/16/08,  2:45-3:30pm

Since the first H.264 IPTV commercial deployment in 2005, IPTV has been adopted worldwide at a fast pace. In order to compete against cable and satellite operators who have been providing video services to millions of viewers for years, IPTV operators have to differentiate themselves by providing some unique features in their video offerings. In this presentation, we will discuss the all-IP system architecture, migration to an all-IP network and its benefits. We will present how IPTV operators can add more HD channel, and more time-shifting TV services to their customers. In addition to time-shifting, many IPTV operators believe that place-shifting multi-screen applications are likely be very important for video distribution within the next few years. With an all-IP system architecture, we will demonstrate how today’s existing IPTV platform can be expand to provide mobile TV and Internet streaming services.

Presented by:

Tong Yu
Sr. Marketing Solutions Manager
Harmonic Inc

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