Social CRM EXPO
at ITEXPO West 2011
The trend is very clear, social networking is allowing real- time conversations to take place and persist about your products and brand. They can break your company if you do not engage customers and get involved in the conversation.
Social CRM allows you to listen and react to what customers are saying, and affords a way to interact with customers in places where they live. The masses are somewhat addicted to Facebook, Twitter, and YouTube and they will be more susceptible to your message if they find it in content.
“Because the social customer is out there and communicates with other customers they have a value that goes beyond just repurchasing. If they are your advocates, they can have an indirect impact on revenue.”
– Paul Greenberg, President, The 56 Group
Find out how to enhance your current Social CRM strategy at Social CRM Expo at ITEXPO. Source solutions and products, and access the top industry minds on their thoughts on the latest trends and topics.