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Global $140.6 Bn Digital Marketing Software Market Outlook to 2026 - ResearchAndMarkets.comThe "Digital Marketing Software - Global Market Outlook (2017-2026)" report has been added to ResearchAndMarkets.com's offering. The Global Digital Marketing Software Market accounted for $35.36 billion in 2017 and is expected to reach $140.63 billion by 2026 growing at a CAGR of 16.5% during the forecast period. Factors such as increasing adoption of DMS by Small and Medium-sized Enterprises (SMEs), boom in social media and advertising and emergence of SaaS (News - Alert)-based solutions are propelling the market growth. However, safety and privacy issues for confidential data and complexity in selecting right digital solution are hampering the growth of the market. Digital engagement through VR and AR provides ample of opportunities for the market growth. By end-user, media and entertainment segment captured the largest market share due to demand for video, mobile, and social channels whichboost the web traffic and ensure excellent return on advertising investment. Report Coverage
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For more information about this report visit https://www.researchandmarkets.com/research/dmr554/global_140_6_bn?w=4 View source version on businesswire.com: https://www.businesswire.com/news/home/20180621005936/en/ |