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Cavendish Advises Leading Digital Insight and Strategy Agency Sparkler on Its Sale to PA ConsultingLONDON, May 18, 2018 /PRNewswire/ -- Cavendish Media and Digital - Creative Corporate Finance for Creative Companies Cavendish Corporate Finance, the specialist sell-side M&A firm, is pleased to announce that it has advised Sparkler, a leading digital insight and strategy consultancy, on its acquisition by PA Consulting Group, one of the world's major international management consulting businesses. (Logo: https://mma.prnewswire.com/media/685634/Cavendish_Corporate_Finance_Logo.jpg ) In a world where strategies, technologies and innovation collide, the combination of PA's and Sparkler's capabilities will help clients to understand and respond to shifts in their customer and competitive landscapes, and to seize the opportunities of disruptive change. Sparkler works with many of the world's most advanced digital brands and blue-chip companies, including Microsoft, eBay, Diageo, Electrolux, Sainsbury', Sky and Uber. With expertise in consumer research, including digital communities, Sparkler has market-leading understanding of how consumers think and behave in the digital world. The company has a long-standing track record in helping clients innovate their services and position their brands for success. In 2017, Sparkler won a Best Agency award at the Market Research Society awards. The deal adds to Cavendish Corporate Finance's extensive track record in advising companies in the media, PR, data and digital sectors. The Cavendish team was led by Linda Sullivan, partner and head of media and digital. Linda Sullivan, Partner, Head of Media and Digital at Cavendish, commented: Notes to Editors About Cavendish Corporate Finance Cavendish is the UK's leading independent firm advising exclusively on sell-side M&A to mid-market companies. Founded in 1988, the firm has advised on more than 500 company sales. For more information, visit: http://cavendish.com/ For further information contact: Morgan Rossiter |