TMCnet News
TikaMobile Selected by TherapeuticsMD as Business Intelligence Platform ProviderNEW YORK, May 16, 2018 (GLOBE NEWSWIRE) -- TikaMobile, Inc. a cloud-based analytics and CRM technology company for the life sciences industry, today announced that it was selected to be the business intelligence reporting platform for the TherapeuticsMD sales force in preparation for the potential launch of TherapeuticsMD’s TX-004HR drug candidate, if approved. TherapeuticsMD intends to leverage TikaMobile’s powerful and user-friendly proprietary analytics platform to empower its sales force with data and provide leadership with up-to-date information to assess sales performance and make strategic decisions with speed and accuracy. Mitchell Krassan, Chief Performance Officer at TherapeuticsMD, said, “We needed a scalable and easy-to-use sales solution that provides our sales force with data driven, actionable insights necessary for the successful launch of our first drug candidate, if approved. A successful drug launch requires real-time insights that help to quickly identify opportunities and focus information on the critical steps to drive our business initiatives. We feel that the TikaPharma platform is the perfect solution to deliver this intelligence in a user-friendly experience.” “We are excited to work and collaborate with the TherapeuticsMD team to drive best practices through their sales team using our powerful, user-friendly technology and analytics platform,” said Manish Sharma, CEO of TikaMobile. “Pharmaceutical and biotech companies recognize the urgency to attain a competitive level of analytical sophistication and are turning to Tika as a proven cloud technology provider to gain that edge. Our vision is to work with life sciences companies to optimize their sales productivity and drive revenue by providing real time, on-demand access to business intelligence as well as interactive, actionable analytics through our powerful and easy-to-use platform.” “We understand the day-in-the-life of the sales rep and we designed TikaMobile to be the one cohesive best-in-class business intelligence tool that brings together everything the sales rep needs to be more productive and successful in the field,” said Rob Thomas, VP of Sales & Marketing at TikaMobile. About TikaMobile, Inc. About TherapeuticsMD TherapeuticsMD, Inc. |