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Successories Selects Yottaa for eCommerce Content Acceleration and Shopper Experience OptimizationYottaa, Inc., the leading SaaS (News - Alert) platform for accelerating eCommerce, today announced that Successories, a leading producer and retailer of motivational office decorations, has selected the Yottaa platform to optimally deliver web content and improve site performance. Raising employee moral and productivity since 1985, Successories has been the #1 source for motivational posters and employee recognition for over 30 years. Awarded consecutively as one of Counselor Magazine's Best Places to Work, Successories caters not only to 95% of Fortune 500 companies, but also to many small offices and family-owned businesses all over the world. The company is headquartered in Delray Beach, Florida. Successories selected Yottaa to replace vendor InstartLogic and achieve 50% faster page performance. While the previous technology had been used to improve content delivery and web performance, page load times still averaged 5 seconds. Given that shoppers will bounce from a site that does not load within 3 seconds, Successories knew its site had to be faster. After a trial with Yottaa, Successories saw page load times drop to 2.5 seconds. "Our previous web optimization solution, InstartLogic, was able to initially reduce page load time but our site was still performing way too slow," said Vincent Nero (News - Alert), Vice President of eCommerce for Sucessories. "When we talked to Yottaa and they said they could increase our site speed by an incremental 20% I was skeptical. However, after an A/B split test trial Yottaa reduced page load time to 2.5 seconds. After that, there was no question. Yottaa was the right business decision for Successories." Succesories leveraged Yottaa's eCommerce Acceleration Platform utilizing the following Yottaa capabilities across desktop and mobile devices:
"Successories is a great example of a retailer that worked hard to reduce web page load times but found it difficult to break the critical 3 second load mark," said Rich Stendardo, CEO of Yottaa. "With Yottaa, Successories will be able to maintain fast web performance even as it adds more 3rd party technologies and high resolution images to make its site more engaging to its shoppers. This will result in better online shopper experiences and higher sales."
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View source version on businesswire.com: https://www.businesswire.com/news/home/20180411005827/en/ |