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Rent the Runway Redefines the In-Store Digital Experience with Aila TechnologiesNATICK, Mass., Jan. 11, 2018 (GLOBE NEWSWIRE) -- NRF 2018 – Retail’s Big Show, Booth #360 - Rent the Runway, the consumer fashion rental company powered by logistics and tech, today announced its use of iOS-based scanners and kiosks from Aila Technologies to enhance the customer experience and streamline operations at its retail store locations. Rent the Runway will showcase its in-store experience at NRF 2018 – Retail’s Big Show in the Aila booth, #360. “Rent the Runway is revolutionizing retail by giving shoppers a smarter closet full of endless styles and infinite possibilities. Working with Aila has been absolutely instrumental as we continue to rethink how consumers’ closets should work,” said Hampton Catlin, senior director of engineering, Rent the Runway. “Aila gives our customers a fast and easy way to manage returns and exchanges at our retail store locations, and ensures our stylists and customer experience associates have more time to spend helping shoppers.” Managing more than 450,000 pieces of designer fashion in the “closet in the cloud” is a massiv logistical enterprise, collecting millions of data points about each user’s interaction with the brand. With Aila, Rent the Runway is able to tie all of that data into its digital in-store experience to make returns, exchanges and rentals seamlessly easy. Customers at the NYC Flagship store, as well as locations in Chicago, San Francisco, Topanga and Washington, DC, are able to walk in and walk out with the everyday or black-tie style and fit that they want. The self-service Aila Interactive Kiosks with TrueScan™ technology allow customers to quickly pick up and drop off orders and easily exchange pieces on the spot. “As we expand our endless closet into local locations across the country, it is critical that we deliver the same seamless, luxury experience that our customers expect—especially now that we have some customers accessing the store several times a week. Traditional scanning devices and systems were difficult and slow for our customers to use, plus they were all rather bulky and unappealing,” added Catlin. “Aila was the only solution that we found that could meet our needs—it lets our customers and associates quickly and efficiently scan the tiny labels on our products to ensure all of their interactions meet our brand standards. Aila’s scanning speed and accuracy is far beyond anything else we have seen.” Aila’s innovative in-store solutions are used by leading retailers and grocers to streamline operations and provide engaging, high-value consumer interactions. Jason Gulbinas, CEO and co-founder of Aila Technologies, noted, “The digital era is reshaping retail, and leaders like Rent the Runway are making sure in-store experiences meet the needs of today’s consumers and store associates. The future of in-store retail depends on iOS-based technology. Our smarter, more engaging hardware solutions built on iOS devices unlock the potential of the physical store in the digital era. Aila ensures that customers get the same fast, easy, personalized experience in store that they have come to expect online.” Visit NRF 2018 Booth #360 on Monday, January 15 to see Hampton Catlin demo how Rent the Runway is using Aila Technologies to better engage shoppers, streamline store operations and increase customer loyalty. Aila Technologies will also be demonstrating its latest product enhancements, and Pomeroy, Digimarc, and Teamwork Retail will be showcasing joint solutions in their booths at NRF. About Rent the Runway About Aila Technologies Media Contact: A photo accompanying this announcement is available at //www.globenewswire.com/NewsRoom/AttachmentNg/56932e31-3ad7-469f-9e8a-c7da3c67db82 |