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Marketing Network Company WorkSpan Brings on Two New Executives to Expand Market Presence and Lay Foundation for Post-Sales SuccessWorkSpan, a Business Network for marketing with partners, today announced the addition of Chip Rodgers as Vice President of Marketing and Julian Peebles as Vice President of Customer Success and Service Delivery. These new hires will allow WorkSpan to continue leading the way in the creation of a trusted network where companies can coordinate marketing programs, campaigns, and activities with their go-to-market partners, internal partners and marketing agencies expanding their reach and growing revenue. "After our experiences together at SAP (News - Alert), I am thrilled to be working with Chip again, and Julian's tenacity in solving complex business problems will be an asset to WorkSpan as we continue to lead the marketing network space," said Amit Sinha, WorkSpan co-founder and Chief Customer Officer. "Both of these men bring years of experience and a wealth of enthusiasm with them, and we couldn't be more thrilled to welcome them to our team." Chip Rodgers: Building a Market Presence for a New Category of Technology In his new role as Vice President of Marketing at WorkSpan, Rodgers will lead all marketing functions-from brand and messaging to demand generation. This includes communications, digital marketing, product marketing, events, social media and community marketing. Rodgers comes to WorkSpan from AP, where he was the Vice President of Integrated Digital Marketing and the COO of the SAP Community Network, which he grew to over 2.5 million customers, partners and developers. "When I first saw the WorkSpan solution, I knew they were onto something," said Rodgers. "WorkSpan is at a key inflection point where it's growing quickly and looking to expand further. It's critical to have strong leadership to build market presence for this new technology category, and I'm excited to be a part of that. My background has prepared me well for this position: having led partner marketing for the U.S. business of SAP, I am familiar with-and excited to take on-the challenges ahead." Julian Peebles: Laying the Foundation for Post-Sales Success As Vice President of Customer Success and Service Delivery, Peebles will be responsible for pre-sales engagement and driving post-sales success through professional services, technical support and customer success teams. He previously worked for Coupa Software (News - Alert), where he led a team of global customer success managers responsible for driving customer adoption initiatives that expanded the company footprint within the established customer base. "Because we are growing our customer base so quickly, it's critical that new customers are able to hit the ground running and take advantage of all of the amazing value WorkSpan has to offer," said Peebles. "My task is to put a solid foundation in place in terms of people, process and technology to allow our new customer success teams to be as productive and scalable as possible." About WorkSpan WorkSpan is a Business Network for marketing with partners. We empower customers to discover, plan, fund, and measure joint marketing campaigns across their ecosystem and their partners' ecosystems on a shared platform to grow their business exponentially. We deliver secure transparency and mutual accountability across company boundaries with velocity, scalability and trust. WorkSpan is a privately held company backed by Mayfield and is currently in use by global enterprises including Intel (News - Alert), SAP, CenturyLink, Infosys and Lenovo. For more information, visit WorkSpan.com and follow @WorkSpan on Twitter and LinkedIn. View source version on businesswire.com: http://www.businesswire.com/news/home/20171130005596/en/ |
