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Quantzig's Customer Analytics Solution Helps a Leading Financial Service Provider to Identify Potential Customers
[October 22, 2017]

Quantzig's Customer Analytics Solution Helps a Leading Financial Service Provider to Identify Potential Customers


Quantzig, a global analytics solutions provider, has announced the completion of their latest customer analytics study on the financial services industry. The client, a leading financial services provider, wanted to sustain their position in the market. The main objective of the financial industry client was to understand the existing customer's buying patterns and retain them. Additionally, the client wanted to recapture and retain their customers and offer a better customer experience.

This press release features multimedia. View the full release here: http://www.businesswire.com/news/home/20171022005047/en/

Customer Analytics Helps a Financial Services Firm Increase Consumer Reach and Bolster Market Shares ...

Customer Analytics Helps a Financial Services Firm Increase Consumer Reach and Bolster Market Shares (Graphic: Business Wire)

According to the customer analytics experts at Quantzig, "Customer analytics solutions hep the financial service providers to offer the right product at the right time to the customers."



The rise of digital technology has dramatically altered the landscape of the financial services industry. All the activities like offering financial planning and trading applications through smartphones and social media have provided new opportunities for the financial services industry. The customers have easy access to all the information and expect superior service from the financial service firms. Most of the organizations are adopting customer analytics solutions to devise effective strategies to identify and retain potential customers.

Request a free demo to see how Quantzig's solutions can help you.


The solution offered by Quantzig helped the client to identify customer risks, minimize attrition, and enhance operational efficiencies. The client was able to forecast customer demand and improve marketing strategies with the help of customized offerings. In addition, the financial services client was able to build strategies to drive sales, optimize marketing campaigns, and measure ROI.

This customer analytics solution provided benefits that helped the client to:

  • Identify potential customers
  • Devise customer-centric approach to understand new customers
  • To know more, request a free proposal

This customer analytics solution offered predictive insights on:

View the complete customer analytics study here:

https://www.quantzig.com/content/financial-services-customer-analytics

About Quantzig

Quantzig is a global analytics and advisory firm with offices in the US, UK, Canada, China, and India. For more than 12 years, we have assisted our clients across the globe with end-to-end data modeling capabilities to leverage analytics for prudent decision making. Today, our firm consists of 120+ clients, including 45 Fortune 500 companies. For more information on all of Quantzig's services and the solutions they have provided to Fortune 500 clients across all industries, please contact us.


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