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Porsche Launches New Sports Car and SUV Subscription ProgramATLANTA, Oct. 10, 2017 /PRNewswire/ -- Porsche Cars North America, Inc. (PCNA) today introduced Porsche Passport, a new sports car and SUV subscription program, which provides members flexible access to Porsche vehicles via a mobile app. This month-to-month subscription program offers frequent vehicle exchanges, unrestricted mileage, and on-demand access for up to 22 different Porsche models. In a new relationship with Clutch Technologies, LLC, Porsche Passport will conduct its pilot program in metro Atlanta, which is home to both companies. "Our Strategy 2025 vision is to be the most aspirational brand in a new era of mobility and consumer expectations. Catering to customers' desire to experience our sports cars in new ways is a part of our core strategy," said President and CEO Klaus Zellmer of PCNA. "With Porsche Passport, we now offer our customers a simple and flexible driving solution at their fingertips." Porsche Passport provides white-glove vehicle delivery in metro Atlanta through two membership plans – "Launch" and "Accelerate."
"Porsche Passport will provide increased choice and flexibility for new target groups in the Atlanta market," said Vince Zappa, President of Clutch Technologies. "Clutch is proud to be the enabling technology behind the service." Clutch's technology platform will manage customer interaction as well as the end-to-end service delivery for Porsche Passport. The possibility of future market expansion will be determined after the pilot program. For more information about Porsche Passport, visit www.porschepassport.com or call 404-800-3173. About Porsche Cars North America, Inc. | One Porsche Drive, Atlanta, GA 30354 USA At the core of this success is Porsche's proud racing heritage that boasts some 30,000-plus motorsport wins to date. Follow us: twitter.com/porsche | facebook.com/porsche For Porsche apps: http://www.porsche.com/usa/entertainment/apps/ View original content with multimedia:http://www.prnewswire.com/news-releases/porsche-launches-new-sports-car-and-suv-subscription-program-300534122.html SOURCE Porsche Cars North America, Inc. |