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Amplitude Arms Product Teams with Analytics to Meet Growing Need For Rapid InnovationSAN FRANCISCO, Sept. 28, 2017 /PRNewswire/ -- Amplitude, the product analytics company, today announced a new set of features designed to help product teams at large companies innovate faster. Amplitude's advanced analytics solutions enable them to understand their customers' behavior better, ship ideas faster, and grow long-term revenue. Enterprises today are relying on product teams to innovate fast and drive key business metrics, such as revenue and growth. However, most product teams are still using analytics tools that were built for marketers, leaving them without the deeper insights and capabilities they need to be successful. Too often, access to crucial product data is limited to only a few, which slows down the whole company. With Amplitude's new features, product data is accessible, at scale, and businesses can make important product decisions quicker, easily identify patterns in user behavior and trust that their customer data is accurate. "Analytics should be a superpower for product teams, but most are constrained by limited tools and are forced to wait for data science resources to provide the insights they need. With this launch, we are arming the product organization with everything they need to innovate faster," said Justin Bauer, VP of Product at Amplitude. "Great products are developed alongside customers and we worked with some of the most forward-thinking product teams at Fortune 1000 enterprises to help them address key issues. We want to ensure that the value they get from Amplitude is always increasing." Amplitude's new products are:
This news follows Amplitude's announcement last month that it raised $30 million in Series C funding from IVP, Benchmark Capital and Battery Ventures, which brought the company's total funding to date to $59 million. Amplitude continues to grow its business at over 30 percent each quarter and now serves more than 5,000 companies. About Amplitude Amplitude provides product analytics that help companies build better products. Launched in 2014, and backed by IVP, Battery Ventures and Benchmark Capital, Amplitude is the analytics solution of choice for product-led companies who want to understand user behavior, ship great features faster and drive strong business outcomes. Amplitude customers include Microsoft, PayPal, Under Armour, Hubspot, Autodesk, Booking.com, and Twitter. Connect with Amplitude Read the Blog: https://amplitude.com/blog Amplitude, Inc. View original content with multimedia:http://www.prnewswire.com/news-releases/amplitude-arms-product-teams-with-analytics-to-meet-growing-need-for-rapid-innovation-300527362.html SOURCE Amplitude |