Jeep Jamboree USA Names Magellan Official Navigation Partner for Second Year

SAN DIMAS, Calif., March 13, 2017 /PRNewswire/ -- Magellan is excited to announce that it has been named the official navigation partner of Jeep Jamboree USA for the second year in a row. As Jeep Jamboree's official navigation partner, Magellan will assist in educational seminars and product training events on its off-road navigation device, the TRX7, to over 10,000 attendees.  

"Trail safety is important to us, and partnering with Magellan on trail navigation at our events has not only increased driver safety but also enhanced the overall off-road experience for our attendees," said Jeep Jamboree USA president & CEO, Pearse Umlauf.

Magellan is providing Jeep Jamboree USA staff members with TRX7 navigators for educational seminars, product presentations, and training events at the Welcome & Education Center. Through these seminars, Magellan and Jeep Jamboree staff members encourage safer driving and increase overall event enjoyment for attendees. Jeep Jamboree staff members will also continue to provide device feedback and upload trails to the TRX community database, ensuring the best off-road experience for all attendees and TRX7 users.

For more than sixty years, Jeep Jamboree USA has been organizing off-road adventures for outdoor enthusiasts and their Jeep vehicles. Founded by Off-Road Hall of Famer and Explorers Club member Mark A. Smith, the world's largest Jeep adventure company typically conducts more than 30 trips throughout the Jeeping season. This family-owned company strives to provide Jeep 4x4 owners with the ultimate off-roading experience.

Magellan is also the official sponsor of Jeep Jamboree USA's Welcome & Education Center.  Present at each of Jeep Jamboree's events, the Welcome & Education Center consists of a wrpped Ram 3500 and an enclosed trailer.   

"We are thrilled with the great success of Jeep Jamboree USA's 2016 season and the positive response we have received. Needless to say, we are excited for the 2017 season to begin," commented Steve von Seggern, Director of Marketing, OHV at Magellan. "Our TRX system has finally brought user-friendly trail searching and turn-by-turn trail navigation to this segment, and we look forward to continuing our partnership with Jeep Jamboree throughout the 2017 season."

The TRX7 is the ultimate off-road navigator, featuring:

• 7" high-resolution touchscreen protected by a ruggedized IP67 shock-resistant casing
• Genuine RAM mount (depending on model)
• Hi-res (to 10 meters) 3D and 2D topo base map views
• Easy-to-use interface for following trails, recording tracks, and marking waypoints.

Crowd-sourced tracks provide a constantly updated library, allowing users to plan adventures, add pictures and comments to trails, and easily share their experiences with other off-roaders. The TRX7 device also comes preloaded with over 100,000 designated OHV routes as well as navigation functionality for both streets and trails, making it the most comprehensive and purpose-built GPS navigator available for off-road enthusiasts. Additionally, all TRX users get free access to www.TRXTrailhead.com, the online planning and sharing site that syncs directly with the TRX7 device.

About Jeep Jamboree USA
Formed in 1953 by 4x4 pioneer, Mark A. Smith, Jeep® Jamboree USA is an off-road adventure company that brings together people who share a love of the outdoor and their Jeep 4x4s for off-road treks across the country.  Smith organized the first-ever Jeep Jamboree and voyaged across the Sierra Nevada Mountains by way of the old Rubicon Trail.  In 1954, Willys Motors (then manufacturer of Jeep vehicles) became involved with the adventure, and Jeep Jamborees have been an off-road tradition ever since. Today Jeep Jamboree USA conducts over 30 family oriented Jeep 4×4 trips nationwide annually and has grown from 155 participants at the first Jamboree to more than 6,000 expected in 2016.  www.jeepjamboreeusa.com

About Magellan
Headquartered in San Dimas, CA, MiTAC Digital Corporation, manufacturer of the Magellan brand of portable GPS navigation devices (www.magellangps.com), is a wholly-owned subsidiary of MiTAC International Corporation. Magellan, the industry leader for innovative GPS navigation devices since 1986, globally markets award-winning products in multiple categories including auto, RV, outdoor, mobile, fleet and auto OEM. Continuing its spirit of innovation, Magellan is developing new cloud-based technologies, OEM and B-to-B solutions to meet the changing needs of today's consumers and businesses. Follow Magellan on Facebook, Twitter and YouTube.

Magellan Media Contact:
Rita Lee
Copernio
[email protected]
714.891.3660

All products/services and trademarks mentioned in this release are the properties of their respective companies. © 2017 MiTAC Digital Corp. All rights reserved.

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SOURCE Magellan

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