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Comptel and Salesforce's Next Best Engagement Empowers the Omnichannel Customer Journey
[February 28, 2017]

Comptel and Salesforce's Next Best Engagement Empowers the Omnichannel Customer Journey


Comptel Corporation (NASDAQ OMX Helsinki: CTL1V) today announced Next Best Engagement, a collaboration with Salesforce that will empower the omnichannel customer journey for digital telcos at this year's GSMA Mobile World Congress (News - Alert).

At Comptel's Fireside Briefing at the conference, Salesforce and Comptel introduced Next Best Engagement, which is powered by Comptel's Fastermind, to help communications service providers recommend, predict and automate real-time decisions for the most suitable actions in a customer's journey.

The Next Best Engagement solution will be available to operators who are using either Salesforce's Marketing, Service or Sales clouds to recommend and trigger actions to enable more personalised marketing and sales opportunities and more responsive customer care.

At its stand, 5G40 in Hall 5, Comptel is showcasing the solution, as well as complementary technologies that it has created to improve the digital customer and service journeys, such as My Digital Moments, FWD, Digital Service Lifecycle Management and its Are You Well IoTedsolution.



"Generation cloud customers expect personalised, contextual, and seamless experiences across all the touchpoints with their telco services provider," said Niilo Fredrikson, Executive Vice President, Comptel. "We are very pleased to enable exactly that by leveraging our Fastermind suite of AI applications together with Salesforce, the undisputed leader in customer engagement."

"Next Best Engagement will enable operators to significantly increase lead conversion rates, while reducing customer churn by improving customer satisfaction," said Mustafa Oyumi, Director of Product Management Communications, Salesforce. "Comptel's Fastermind provides the intelligent and contextual recommendations that enable the Next Best Engagement solution, allowing operators to manage customer journeys across all channels including retail, mobile and customer care."


Resources

  • Visit Comptel at Hall 5, Stand 5G40 at Mobile World Congress in Barcelona. To book a meeting, contact your Comptel account manager or send an email to [email protected].
  • To download the "Power of Personal" research, infographic and e-book to learn why today's customers need more personalized communications, click here.
  • Connect with Comptel on its blog, Twitter and LinkedIn.

About Comptel Corporation (News - Alert)

Life is digital moments. Comptel perfects these by transforming how you serve, meet and respond to the needs of "Generation Cloud" customers.

Our solutions allow you to innovate rich communications services instantly, master the orchestration of service and order flows, capture data-in-motion and refine your decision-making. We apply intelligence to reduce friction in your business.

Comptel has enabled the delivery of digital and communications services to more than 2 billion people. Every day, we care for more than 20% of all mobile usage data. Nearly 300 service providers across 90 countries have trusted us to perfect customers' digital moments.

For more information, visit www.comptel.com.


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