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The Video Game Industry is Evolving
[February 24, 2017]

The Video Game Industry is Evolving


NEW YORK, February 24, 2017 /PRNewswire/ --

A report published by a research company Newzoo estimates that gamers worldwide generated about $99.6 billion in revenues in 2016, up 8.5% compared to 2015. The report projects that the global games market is expected to grow with a CAGR of +6.6% toward 2019, eventually reaching $118.6 billion with mobile gaming at $52.5 billion. The Asian Pacific Region has the majority of the market share, as $46.6 billion, or 47% of total global game revenues were generated from that region alone in 2016. North America is the second largest region with estimated revenues of $25.4 billion in 2016, which has a growth rate of 4.1% year over year. Versus Systems, Inc. (OTC: VRSSF) (CSE: VS.CN), Glu Mobile Inc. (NASDAQ: GLUU), Activision Blizzard Inc. (NASDAQ: ATVI), Microsoft Corporation (NASDAQ: MSFT), Electronic Arts Inc. (NASDAQ: EA).

The gaming industry is evolving beyond development of traditional games. The report indicates that the games industry shows signs of accelerated growth following global alignment of business models and platforms. The biggest driver going forward is the convergence of games and video on a global scale, with eSports at the epicenter. This trend is transforming games into all-round entertainment franchises, opening up new ways of engagement and complementary revenue streams. This is good news for the games industry, which was already on a healthy growth curve through success on mobile.

Versus Systems, Inc. (OTCQB: VRSSF) (CSE: VS) identifies player characteristics, including age, location, and in-game behaviors and achievements, and then matches those characteristics to real-world prizes that gamers want. On February 15th the company announced 'speaking engagements' for the company's Founder and CEO, Matthew Pierce.

UCLA Anderson PULSE Entertainment, Sports & Technology Conference: A UCLA Anderson School of Management MBA, a graduate of Stanford University, as well as current entrepreneurship lecturer at UCLA and UCLA Anderson, Versus CEO Matthew Pierce was tapped for the Future of Content panel discussion during the 8th annual PULSE conference. He was joined by executives from Fox, A&E Networks and KPMG in a discussion about the intersection of entertainment, technology and data. The PULSE conference also featured CEO and Chairman of CBS Les Moonves, Los Angeles Dodgers CEO Stan Kasten, and CEO of Def Jam Recordings Steve Bartels. 

[a]list summit: Competitive Gaming & eSports: The fastest-growing media segment is competitive gaming and eSports, a market opportunity Pierce and the Versus team seek to expand on behalf of all game developers, publishers, brands and gamers. The 14th annual [a]list summit brings together experts from this innovative media segment to educate marketers on how to engage and learn from experts in the space. Pierce will be discussing how brands can leverage competitive gaming's worldwide millennial and younger audience in the Reaching the Global Gaming Audience panel.

Global developer and publisher of free-to-play mobile games, Glu Mobile Inc. (NASDAQ: GLUU), has partnered with MLB, the Major League Baseball Players Association, the Major League Baseball Players Alumni Association and Chicago Cubs third baseman Kris Bryant for the upcoming release of the latest title in the Tap Sports Baseball franchise. Through Glu's multi-year agreements with MLB, the MLBPA and MLBPAA, Tap Sports Baseball is set to include all 30 teams as well as current players and select former players, offering the most realistic baseball game on mobile.

Major League Gaming (MLG), owned by Activision Blizzard Inc. (NASDAQ: ATVI), is the global leader in eSports. MLG operates MLG.tv, is a free to watch, ad-supported, premium video streaming platform built to showcase eSports, the fastest growing sport in the world with viewers tuning in for up to 3 hours during event on weekends. MLG Pro Circuit is thelongest-running eSports league in North America and GameBattles, the largest cross platform online gaming tournament system with 9 million registered users across the globe. Each month MLG's advertisements reaches 20 million highly-engaged fans across the network through web, mobile, connected TVs, gaming consoles and social media channels making it the definitive property for advertisers to reach young men.



Microsoft Corporation (NASDAQ: MSFT) is the leading platform and productivity company for the mobile-first, cloud-first world and its mission is to empower every person and every organization on the planet to achieve more. The company's next gaming machine is 'Project Scorpio' that will be released this coming holiday packed with six-teraflops of power. This news comes from Windows Central sources which claim that while the Scorpio will use the same design language as Windows 10, it will boast something extra. "We've spoken to some sources familiar with Microsoft's plans who have confirmed to us that Scorpio will see the same Project NEON design language as Windows 10," a recent news post reads. It further reads, "The 'Motion' portion refers to elements of NEON itself, which apparently will use Scorpio's extra power to create something visually impressive."

Electronic Arts Inc. (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones and tablets. EA has more than 300 million registered players around the world. The Company's games and services are based on a portfolio of intellectual property that includes established brands, such as FIFA, Madden NFL, Star Wars, Battlefield, the Sims and Need for Speed. The Company markets and sells its games and services through retail channels and through digital distribution channels. The Company's PC games and additional content can be downloaded directly through its Origin online platform, as well as through third-party online download stores.


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