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The MTM's Most Recent Survey Results Find a Third of Netflix Subscribers are Sharing their Accounts - One fifth of Canadians Report Interest in Cutting the Landline PhoneThese Findings are Available in the MTM's New Sneak Peek Report via MTM Portal OTTAWA, Jan. 31, 2017 /CNW/ - The Media Technology Monitor (MTM), a research product of CBC/Radio Canada, today announced the immediate release of its new Sneak Peek Report as well as its Fall Media Technology Adoption Report. These MTM reports are being offered days ahead of the most recent data set, which will all be available to subscribers in early-February. The Sneak Peek explores five key findings and provides an inkling of what can be expected from the upcoming season. From Virtual Reality Headsets to Cutting the Cord on Landlines to Netflix sharing, the Sneak Peek report allows readers a taste of the newest MTM data. Key findings from the Sneak Peek Report include the following:
Key findings from the Media and Technology Adoption Report include:
MTM Subscribers can access the Fall 2016 Media and Technology Adoption Report on the MTM Portal, by clicking here. About the MTM (www.mtm-otm.ca) The Media Technology Monitor (MTM©) is Canada's premier research product in the area of technology ownership and use. Based on 12,000 telephone interviews annually, the MTM has spoken with over 140,000 Canadians over the past twelve years making it the most accurate and comprehensive media technology tracking survey of its kind. For more information on the MTM or how to become a client, please visit our Portal at www.mtm-otm.ca or call: 1-855-898-4999.
SOURCE CBC/Radio-Canada |