[November 16, 2016]

A Wireless Appoints New Chief Customer Officer

A Wireless, a premium retailer for Verizon Wireless (News - Alert) and operating more than 1,100 Verizon-branded retail stores in 46 states, has appointed a new Chief Customer Officer (CCO). Michael Moore brings with him 29 years of experience in retail, ecommerce and consumer packaged goods. He will report to the Chief Executive Officer and will support the brand's continued growth.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20161116005272/en/

Michael Moore, Newly Appointed Chief Customer Officer at A Wireless (Photo: Business Wire).

Prior to joining the A Wireless team, Moore most recently served as Chief Marketing Officer for Lowes Foods, and prior to that he served as Chief Marketing Officer at SUPEVALU and in various executive roles at Procter and Gamble. At Lowes Foods, Moore led innovative branding, ecommerce and personalization initiatives that contributed significant growth.

In his new role, Moore will oversee Marketing and CRM, Merchandising and Visual Merchandising, and Ecommerce.

"A Wireless boasts 20 years of providing the best possible customer experience, products and services in the wireless industry," said Moore. "I am honored to build upon this heritage by leading our efforts in customer centricity, and ultimately delighting our customers and teammates with innovative personalized offers, product choices, and solutions that will can improve their lives."

"Michael's proven track record for helping brands tell their stories and serving as a catalyst for explosive growth made the choice to hire him a no-brainer," said Rich Balot, A Wireless Founder and Executive Chairman. "His strengths will make a great complement to those of the rest of our team."

To learn more about A Wireless, visit www.awireless.com.

About A Wireless
A Wireless is a leading retailer of wireless products and services, operating as an authorized exclusive retailer for Verizon Wireless, the nation's largest wireless carrier. A Wireless has approximately 1,100 Verizon-branded retail stores across 46 states, offering a comprehensive mix of wireless devices - including smartphones, feature phones, tablets, mobile broadband, and wearables - as well as a broad range of accessories and device insurance coverage. A Wireless is a highly important retail partner to Verizon Wireless, and in 2016 was named Verizon's 2016 Partner of the Year, an award that is the pinnacle achievement for any Verizon Retailer.

View source version on businesswire.com: http://www.businesswire.com/news/home/20161116005272/en/

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