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Performance Horizon Hosts Educational Seminar on Latest Partner Marketing InnovationsPerformance Horizon, the leading global provider of SaaS (News - Alert) solutions for partner marketing, held its latest event in the company's ongoing series of educational seminars highlighting how consumer trends and emerging technologies shape partner marketing and the larger marketing ecosystem. Performance Horizon's educational seminar "The Bleeding Edge of Partner Marketing" featured speakers from leading marketing and ecommerce technology companies including LiveRamp and Universal Basket. The speakers covered topics such as expanding partner marketing beyond online and how good user experiences drive conversions. Sean Sewell, Performance Horizon Co-Founder and Senior Business Development Director, kicked off the event at the Silicn Valley Bank in London with welcome notes and agenda. Erik Mikisch, Performance Marketing VP followed with insights on benchmarking leading brands in retail and travel. The first guest speaker was Richard Foster, UK Managing Director at LiveRamp, who talked about opportunities to expand partner marketing from offline to online. Then, Michael Brandy, Co-founder and CEO at Universal Basket, discussed how to drive online and app conversions with superior user experience. To keep up to date with future educational seminars in the UK, US and APAC, get in touch with us here. About Performance Horizon Performance Horizon is the leading provider of SaaS solutions for partner marketing, enabling large enterprises to drive significant sales through their online marketing partners and affiliates. The world's top digital content, retail, travel and financial services companies rely on Performance Horizon's highly scalable platform to generate over $3 billion in sales across 185,000 marketing partners. The benefits include highly flexible partner management capabilities; real-time measurement and tracking of performance; optimization through deep analytics; and settlement in over 50 currencies in 183 countries around the world. With offices in the U.S., UK, Japan and Australia, Performance Horizon is backed by top-tier investors, including Mithril, Greycroft Partners and DN Capital. For more information, visit http://www.performancehorizon.com or follow @tweetphg.
View source version on businesswire.com: http://www.businesswire.com/news/home/20161028005034/en/ |
