Research and Markets - Global Mobile and Web Event Analytics Market CAGR Growth of 16.3% by 2020 - Trends, Technologies & Opportunities Report 2016-2020 - Vendors: Adobe Systems, IBM, Upsight

DUBLIN, October 21, 2016 /PRNewswire/ --

Research and Markets has announced the addition of the "Global Mobile and Web Event Analytics Market 2016-2020" report to their offering.

The global mobile and web analytics market is forecast to grow at a CAGR of 16.3% during the period 2016-2020.

Commenting on the report, an analyst from the research team said: A key trend which is boosting market growth is growing demand for predictive analytics. Predictive analytics provides actionable insights into data of an organization. Predictive analytics uses various techniques such as data mining, modeling, machine learning, and game theory to provide an estimation of future outcomes. Predictive analytics is used in all major industries such as retail, healthcare, manufacturing, IT, BFSI, and education.

According to the report, a key growth driver is the increased benefits of mobile and web anbalytics. rapid industrialization in China. The integration of mobile and web analytics tools with IT systems of an organization helps in interpersonal and intrapersonal communications with people and other IT systems.

It also aids in recovering previous data stored in the system to arrive at a conclusion if nee be, for instance, a mobile and web analytics solution such as IBM Digital Analytics can read millions of text documents in few seconds.

• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

Companies Mentioned:

• Adobe Systems
• AT Internet
• comScore
• Google
• IBM
• SAS Institute
• Webtrends
• Clicktale
• Clicky
• KickFire
• Kissmetrics
• Woopra
• Crazy Egg
• Chartbeat
• Omniture
• Apsalar
• Char Software
• Mixpanel
• Appsee
• netbiscuits
• Segment.io
• Upsight

Report Structure:

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Market research methodology

PART 04: Introduction

PART 05: Market landscape

PART 06: Market segmentation by end-user

PART 07: Geographical segmentation

PART 08: Market drivers

PART 09: Impact of drivers

PART 10: Market challenges

PART 11: Impact of drivers and challenges

PART 12: Market trends

PART 13: Five forces model

PART 14: Vendor landscape

PART 15: Key vendor analysis

PART 16: Appendix

PART 17: About the Author

For more information about this report visit http://www.researchandmarkets.com/research/4m2h5x/global_mobile_and

Media Contact:

Research and Markets
Laura Wood, Senior Manager
[email protected]

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