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Workfront Named as DMA Innovation Winner for Agile CapabilitiesSILICON SLOPES, Utah, Oct. 17, 2016 /PRNewswire/ -- Workfront, the leading provider of cloud-based Enterprise Work Management solutions, today announced that its next-generation Agile Capabilities has been awarded a DMA 2016 Innovation award in the content and native marketing category. Entrants for the DMA Innovation Awards content & native marketing category needed to be able to measurably demonstrate how their approach to content and/or native marketing delivers a new or unique approach to the market. They were also judged on their ability to focus on creative and innovative ways to use and/or deploy content – ultimately enhancing user experience and engagement – while still meeting the needs of content owners/publishers. "The modern marketing team is dealing with exponentially larger work requests and this makes their ability to deliver those vast and varied requests more challenging," said Steven ZoBell, chief product and technology officer of Workfront. "For years we have seen the benefits that engineering and IT teams have reaped from utilizing the Agile methodology and now marketing teams are turning to Agile. Workfront's new Agile burndown functionality allows teams to quickly and easily capture and visualize all the work in one workspace and experience a lift in productivity and efficiency." Workfront is leading creative production management by delivering an Agile storyboard, backlog, and burndown chart, tailored to creative team and marketers. By allowing them to seamlessly toggle between traditional project plans and Agile views enabling those teams to adopt an Agile work methodology at their own pace, and ultimately deliver more of their best work, faster. Other 2016 Workfront accolades include:
Workfront was also listed as one of Utah's Best Companies to Work For in 2015. Find out how you can join the award-winning Workfront team by visiting, www.workfront.com/open-positions. Follow us on social: About Workfront Workfront is a cloud-based Enterprise Work Management solution that helps marketing, IT and other enterprise teams conquer the chaos of excessive email, redundant status meetings and disconnected tools. Unlike other tools, Workfront Enterprise Work Cloud is a centralized, easy-to-adopt solution for managing and collaborating on all types of work through the entire work lifecycle, which improves team productivity and executive visibility. Workfront is trusted by thousands of global enterprises, like Cars.com, Cisco Systems, Comcast, iProspect, Schneider Electric and Trek. To learn more, visit www.workfront.com or follow us on Twitter @Workfront_Inc. Contact: Shelbi Gomez Logo - http://photos.prnewswire.com/prnh/20150121/170565LOGO
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/workfront-named-as-dma-innovation-winner-for-agile-capabilities-300345304.html SOURCE Workfront |