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Research and Markets - Global Mobile Messaging Apps Strategic Analysis Report 2015-2022 - Leading Players are Apple, Coolpad, HTC, Huawei, Lenovo, LG, Motorola, Samsung, Sony, Xiaomi & ZTEDUBLIN, August 8, 2016 /PRNewswire/ -- Research and Markets has announced the addition of the "Mobile Messaging Apps - Global Strategic Analysis" report to their offering. This report analyzes the worldwide markets for Mobile Messaging Apps in Number of Users (in Thousands). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2014 through 2020. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 118 companies including many key and niche players such as:
Key Topics Covered: 1. INDUSTRY OVERVIEW Increased Inclination towards Social Connectedness' Builds Momentum for Messaging Apps Growing Penetration of Smartphones Turbo Charges Market Growth Messaging Apps Benefit from Growing Tablet Sales Positive Trend in Mobile Internet Usage Patterns Elevates Market Prospects 2. COMPETITIVE SCENARIO Mobile Messaging: A Market Characterized by Large Number of Vendors Facebook & Tencent Lead the Global Messaging App Market Facebook Messenger Select Leading Mobile Messaging Apps and Features: A Snapshot Regional Dominance: A Key Characteristic of the Market An Overview of Select Other Popular Messaging Apps Blackberry Messenger Hike Messenger Kakaotalk Line MessageMe Nimbuzz Skype Snapchat Telegram Viber Vendors Roll-Out Lightweight Versions to Enhance Audience Base Market Sees Rise in M&A Activity Select Merger & Acquisition (M&A) Deals in the Mobile Messaging Apps Market (2013-2015) 3. REVENUE CREATION & MONETIZATION OPPORTUNITIES Advertising: A Primary Revenue Generation Channel for Messaging Apps High Tide in Mobile Advertisement Vertical to Accelerate Ad Volumes in Messaging Apps Content Marketing Emerges as a Viable Revenue Generation Channel App Vendors Focus on Stickers to Generate Additional Revenues Payment Services Extend Novel Monetization Opportunities 4. NOTEWORTHY MARKET TRENDS & GROWTH DRIVERS Messaging Apps Emerge as Next Logical Extension of Social Networking Messaging Apps to Surpass SMS as Primary Messaging Medium Ehemeral Apps Seek Market Prominence Cloud-based Messaging Apps Exhibit Potential Opportunities Security Emerges as Main Focus Area in Mobile Messaging Market Sees Growing Demand for Apps with Advanced Security Features Messaging Apps Gain Precedence in Enterprise Environments Ongoing Changes in Organizational Structure Instigate a Strong Business Case for Messaging Apps Mainstream Image of Enterprise Mobility Extends Opportunities for Messaging Apps Increased Reliance on BYOD Props Up Demand for Messaging Apps Key Factors Encouraging BYOD Trend among Enterprises Ranked by Importance Attached by Enterprises Messaging Apps for Wearables: The New Fad 5. AN OVERVIEW OF GLOBAL SMARTPHONES MARKET Smartphones: Communicating the Smart Way' Versatility': The Hallmark of Smartphones Product Innovations: Hallmark of Smartphones Market Favorable Demographic Trends Strengthen Market Prospects Developing Countries Continue to Drive Smartphone Market Growth China: The World's Largest Smartphones Market India: The Fastest Growing Smartphone Market in the World Smartphones Marketplace: Extremely Competitive Samsung and Apple Face Increasing Competition from Chinese Brands 6. PRODUCT OVERVIEW Introduction Key Features Convenient Messaging Voice Chat Video Chat Photo Sharing Location Sharing Group Conversations Stickers Read Notifications Cross-Platform Functionality Advantages Free Service No Need for Cellular Connectivity Seamless Conversations Flexible Sharing of Content High Engagement Levels Superior User Experience Limitations Need for Internet Connectivity Communication Only with Pre-Existing Connections Both the Parties Should Have Same App 7. PRODUCT INTRODUCTIONS/LAUNCHES LinkedIn Launches Lookup SOMA Messenger Launches Messaging App Everbridge Unveils HipaaChat Mobile Messaging App Acumen Innovations Unveils Safekeep TigerText Introduces TigerText for Apple Watch reTXT Labs Introduces reTXT Mobile Messaging App Microsoft Rolls Out Skype for Business for iPhone and iPad Business Users Microsoft Unveils Skype Messaging Apps for Windows 10 PingTank Launches 2D/3D Animated Messaging App for iOS Viber Launches Services for Businesses Yahoo Unveils Livetext Mobile Messaging App GetClose Offers GetClose Messaging App on iOS App Store Sparkcentral Introduces Mobile In-App Messaging Solution for Enterprises SecureCom Mobile Launches SecureCom Private Messaging App for iOS Line Introduces Line Lite Myriad Group Introduces New Version of msngr Hike Introduces New Voice-Calling Feature on Hike Android App Quikr Rolls Out Quikr Nxt Messaging Application Truecaller Launches Truemessenger Reliance Jio Infocomm Introduces Jio Chat PChome Online Releases PChome IM Mobilink Launches Urdu Version of WhatsApp Android Messaging App Social Ink Introduces Ink Messenger Autodesk Launches Autodesk Instant Mobile Messaging App for Enterprises Path Releases Path Talk Messaging App AirWatch Introduces AirWatch Chat Spok Introduces Spok Mobile Version 4.0 FlareWorks Launches Flares Chaatz Unveils Chaatz for Google Glass 4talk Global Rolls Out iOS Support for Cross-Platform Cloud Messaging Service Inbox Messenger Rolls Out Advanced Messaging App Open Garden Unveils New Features for FireChat Messaging App John McAfee Introduces Chadder Fleksy Releases Fleksy Messenger App SecureCom Mobile Unveils SecureCom Text Messaging App Validian to Develop Secure Mobile Messaging App Deutsche Post Unveils SIMSme Golden Frog Unveils Cyphr Telekom Malaysia Launches HyppMe comiXchat Announces Availability on iOS, Android and Windows Platforms Facebook Launches Slingshot KakaoTalk to Launch News Content Service Samsung Rolls Out ChatON v.3.5 Iusacell Launches Messaging App Mobli Media Unveils MIRAGE 2.0 AnswerFirst Communications Rolls Out miSecure Messaging Acesse Unveils YouChat Sprint Introduces Messaging Plus Mobile Messaging App Orange Introduces Libon Messaging App for Android TourRadar Introduces Meet Other' for iOS NetEase and China Telecom Launch Yixin Sina Launches WeMeet Messaging App Nimbuzz Rolls Out New Redesigned Nimbuzz Messaging App 8. RECENT INDUSTRY ACTIVITY Google Snaps Up Jibe Mobile Photobucket Takes Over Lasso Chat and Photo Messaging Application SignalShare Snaps Up Incubite Hike Takes Over Zip Phone Tencent Holdings Invests in Kik Interactive Fundamental Applications Takes Over Foro Technologies BlockTrail Takes Over SendChat Facebook Takes Over WhatsApp Google Takes Over Emu Path Talk Acquires TalkTo Yahoo Takes Over MessageMe Alibaba Invests in Tango Yahoo Snaps Up Blink Dropbox Takes Over Droptalk Rakuten Takes Over Viber Kakao and Daum Merge to form Daum Kakao Kirusa Takes Over Saya Mobile Kirusa Snaps Up Cooltok China Mobile to Merge Fei Liao and Fetion IM Platforms One97 Communications Acquires Plustxt IGAWorks Inks Agreement with Kakao Globe Telecom Collaborates with Viber 9. FOCUS ON SELECT GLOBAL PLAYERS 10. GLOBAL MARKET PERSPECTIVE Total Companies Profiled: 118 (including Divisions/Subsidiaries 123)
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