[July 26, 2016]

Healthgrades Announces 2016 Women's Care Award Recipients

Healthgrades, the leading online resource for comprehensive information about physicians and hospitals, announced the recipients of three awards for women's care: the 2016 Healthgrades Gynecologic Surgery Excellence Award™; the 2016 Healthgrades Labor and Delivery Excellence Award™; and the 2016 Healthgrades Obstetrics and Gynecology Excellence Award™. These awards recognize hospitals across the country that have demonstrated superior outcomes in important components of women's healthcare services.

To help consumers evaluate and compare hospital performance, Healthgrades analyzed patient outcome data for all patients (all-payer data) made available by 17 individual states from 2012-2014. This data was used to identify the highest performing hospitals in women's health, and revealed discrepancies in quality between hospitals distinguished as Healthgrades award recipients and hospitals that were not.

A new Healthgrades report also issued today, "Driving Patient Acquisition, Engagement and Loyalty for Women's Services," examines the factors required for health systems to successfully engage female consumers. The report highlights hospitals that are effectively connecting with women by identifying and communicating with the right patients, using content to inform, educate, and differentiate women's services with an omni-channel strategy.

"Health systems that have had the most success in engaging female healthcare consumers identify the right patients and reach them by developing and sharing content that supports, informs, and educates," said Evan Marks, chief strategy officer, Healthgrades. "Because women are the most highly engaged healthcare consumers, health systems that effectively differentiate their women's care services in their marketing efforts can create a positive affinity that has invaluable long-term effects."

The Women's Care Awards inlude:

2016 Healthgrades Gynecologic Surgery Excellence Award™

This award recognizes the top 10% of hospitals evaluated that provided outstanding performance in gynecologic surgery. Healthgrades Gynecologic Surgery Excellence Award includes hysterectomy and surgery related to female reproductive and urinary systems. The Healthgrades analysis revealed that:

• From 2012-2014, patients treated in hospitals receiving the Gynecologic Surgery Excellence Award had on average a 44.9% lower risk of experiencing a complication while in the hospital than if they were treated in hospitals that did not receive the Gynecologic Surgery Excellence Award.
• From 2012-2014, if all hospitals in the 17 states included in this analysis as a group performed similarly to hospitals receiving the Gynecologic Surgery Excellence Award, on average 19,653 patients could potentially have avoided one or more in-hospital complications.

Healthgrades evaluated 890 eligible hospitals across 17 states and awarded 90 hospitals the Gynecologic Surgery Excellence Award.

2016 Healthgrades Labor and Delivery Excellence Award™

This distinction highlights the top 10% of all hospitals evaluated for the exceptional care provided to mothers during labor and delivery. The analysis found that:

• From 2012-2014, if all hospitals in the 17 states included in this analysis, as a group, performed similarly to hospitals receiving the Labor and Delivery Excellence Award, on average, 116,703 patients could potentially have avoided one or more in-hospital complications.
• Patients treated in hospitals receiving the Labor and Delivery Excellence Award had on average a 36.3% lower risk of experiencing a complication while in the hospital than if they were treated in hospitals that did not receive the Labor and Delivery Excellence Award.

Healthgrades evaluated 1,179 eligible hospitals across 17 states and awarded 118 hospitals the Labor and Delivery Excellence Award.

2016 Healthgrades Obstetrics and Gynecology Excellence Award™

This award highlights hospitals for exceptional clinical outcomes while caring for women in childbirth, as well as during and after gynecologic surgeries and procedures. The data found that:

• From 2012-2014, if all hospitals in the 17 states included in the analysis, as a group, performed similarly to hospitals receiving the Healthgrades 2016 Obstetrics and Gynecology Excellence Award, on average 132,166 patients could potentially have avoided one or more in-hospital complications.
• From 2012-2014, patients treated in hospitals receiving the Obstetrics and Gynecology Excellence Award had on average a 28.8% lower risk of experiencing a complication while in the hospital than if they were treated in hospitals that did not receive the Obstetrics and Gynecology Excellence Award.

Healthgrades evaluated 807 eligible hospitals across 17 states and awarded 82 hospitals the Obstetrics and Gynecology Excellence Award.

To access additional information on how Healthgrades measures hospital quality, please visit: https://www.healthgrades.com/quality/hospital-ratings-awards.

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About Healthgrades

Healthgrades, headquartered in Denver, Colorado, is the leading online resource for comprehensive information about physicians and hospitals. Today, more than one million people a day use the Healthgrades website to search, compare and connect with hospitals and physicians based on the most important measures when selecting a healthcare provider: experience, hospital quality and patient satisfaction. For more information about Healthgrades, visit http://www.healthgrades.com or download the Healthgrades iPhone app.

View source version on businesswire.com: http://www.businesswire.com/news/home/20160726005488/en/

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