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Sabio Mobile Announces Key Leadership Promotions
[June 16, 2016]

Sabio Mobile Announces Key Leadership Promotions


SANTA MONICA, Calif., June 16, 2016 /PRNewswire/ -- Sabio mobile announced today the promotions of several senior key leaders to its sales, account management and marketing team.  In addition, the company also announced several new hires.  These promotions and new hire announcements demonstrate the strong growth the innovative mobile advertising platform has shown since launching in 2012. 

Sabio mobile

The following individuals have been promoted:
Meghan O'Shea, Vice President, Sales

Meghan leads sales for Sabio mobile's Northern California office. Her focus is on developing and executing sales strategies to sustain Sabio's continuing growth in the region, while overseeing the sales and marketing team.

Since joining Sabio as Director of Sales in October 2015, Meghan has successfully established the company's Northern California presence. She has opened new lines of business for Sabio, including the travel, telco, and automotive industries. 

Prior to Sabio, Meghan served as Director of Sales at Opera Mediaworks in its San Francisco office. Other experience includes TubeMogul and LBi. Meghan holds a BS, Communication,  from Boston University.

Casey Stuart, Vice President, Sales, Southwest

Casey has been charged with leading the sales team in the South-Western Region. She has successfully led the Los Angeles region with a wealth of experience working across Entertainment, Auto, Retail, and CPG accounts.

Casey's deep understanding of mobile, programmatic, data, creative, and client solutions makes her an asset to Sabio mobile as it enters the next chapter of its growth cycle. 

Casey's work experience includes senior roles at Opera Mediaworks, ChoiceStream, AddThis (acquired by Oracle) and Twentieth Century Fox.  She holds a BA from the University of Virginia.

Ken Yonan, Vice President, Sales, Central Region

Ken, a seasoned sales executive, has been promoted to Vice President of Sales of the Chicago office.  He will continue to focus on sales strategy and media agency reltions in the Central Region.  Since joining Sabio mobile as Senior Director of Sales in July 2015, Ken has rapidly grown the company's strategic agency partnerships in categories like CPG, Pharma, and Retail.



Prior to Sabio mobile, Ken was an early member of Greystripe (now Conversant Media) and played a key role in growing the mobile business.   Additional experience includes sales positions at Specific Media, and Tribune Company.  He holds a BA, Economics from the University of Colorado Boulder.

Helen Lum, Director, Account Management


Helen is the head of Account Management. With a focus on establishing performance goals and fostering overall ad operation procedures, she proactively develops best practices for account management in order for the team to provide clients with superior service, while achieving campaign goals.

Since joining Sabio mobile as the Associate Director of Account Management in October 2015, Helen has improved current processes and introduced new approaches to both the client and company's successes.

Prior to Sabio mobile, she served as Senior Account Manager at Opera Mediaworks. Other experience includes Conversant, LLC and UPrinting.com. She holds a BA in Communications and Economics from the University of Michigan.  

Adeline Petty, Director of Product Marketing

Adeline is the Director of Product Marketing, focusing on positioning, messaging, and competitive differentiation of Sabio products.

Since joining the company in October 2015 as Senior Product Marketing Manager, Adeline has proved to be an invaluable contributor to Sabio's strategic direction and growth. She collaborates with sales, engineering, and operation team leaders to launch new products and manage marketing programs.

Prior to Sabio mobile, she served as Senior Sales Planner, West, for Opera Mediaworks.  Other experience includes TubeMogul, Inc. and The Lippin Group. Adeline holds a BA, Communication from the University of California at Santa Barbara.

The following individuals have been hired:

Will Lee, Account Executive

Will joins Sabio mobile's San Francisco office as Account Executive. He brings over four years of agency experience, most recently at Pereira & O'Dell. Wiil has worked across various brands, including Nintendo, Blackrock, Realtor, and Netflix. 

His responsibilities include building awareness of the Sabio mobile brand and to help brands exceed their marketing objectives.  Other experience includes MEC and ZenithOptimedia.  Will holds a BA, Communication from the University of California, San Diego.

Jane Hahn, Account Executive

Jane joins Sabio mobile's Los Angeles office as Account Executive. Prior to Sabio mobile, she served as Account Strategist and Sales Planner at Pandora Media, where she collaborated with the sales team to build accounts, develop strategy, and grow revenue across automotive and CPG verticals. 

Other experience includes ABC Television Network and Initiative.  Jane holds a BA in Psychology with a Minor in Economics from the University of California, San Diego. In her free time, Jane enjoys the outdoors through hiking and traveling. You can often catch her dancing to live music at festivals and concert halls.

Sabio mobile offers compelling, mobile advertising technology, with a variety of products to help brands connect with targeted consumer groups.  The company's platform collects and analyzes device content and user context data such as App Scan® and geo-location to optimize the targeting, delivery, and performance of their client's mobile ad campaigns. 

About Sabio mobile:

Sabio mobile is an innovative service-driven mobile ad platform with unique App Scan and Geo-Story technology, which allow brands to identify consumers based on the apps on their device and locations they've visited. Born from the word "wise" in Spanish, Sabio brings smart mobile advertising through a team that's as agile, ambitious and accountable as their technology.  With mobile data being more accessible now than ever, the Sabio difference is the wisdom in maximizing its potential.  The company offers comprehensive targeting, creative and programmatic advertising solutions. For more: sabiomobile.com. Follow us on Twitter @sabiomobile.

Logo - http://photos.prnewswire.com/prnh/20160615/380085LOGO  

 

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SOURCE Sabio mobile


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