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Flexibility in Enterprise Data Storage Expected to Significantly Propel the Demand for Cloud Based Digital Asset Management Systems Through 2020, Says Technavio
[April 28, 2016]

Flexibility in Enterprise Data Storage Expected to Significantly Propel the Demand for Cloud Based Digital Asset Management Systems Through 2020, Says Technavio


According to the latest research study released by Technavio, the global cloud based digital asset management market is expected to grow at a CAGR of over 20% until 2020.

This research report titled 'Global Cloud Based Digital Asset Management (DAM) Market 2016-2020', provides an in-depth analysis of market growth in terms of revenue and emerging market trends. This market research report also includes up to date analysis and forecasts for various market segments, including SaaS (News - Alert), IaaS, and PaaS.

Request sample report: http://bit.ly/22H3fK4

"Cloud computing solutions provide flexibility to increase or decrease enterprise data storage capacity as per requirements. Based on requirements, organizations can choose storage capacity to store digital data in servers and data centers hosted by service providers. Cloud-based storage services have thereby attracted many firms operating in multiple industry verticals by helping them choose their storage facility of digital files, depending on their business requirements," said Amit Sharma, one of Technavio's lead analysts for cloud computing.

"To tap the lucrative market, vendors are gradually moving from on-premise to cloud-based solutions that offer drag-and-drop functionalities, mobile accessibility, and more intuitive services. Vendors are targeting companies of all sizes by offering affordable options for all business users and their digital asset needs. Through these solutions, end-users will likely gain low-cost options and quick deployments," added Amit.

Global cloud-based DAM market by application 2015

  • SaaS 61%
  • IaaS 21%
  • Paas 18%

Source (News - Alert): Technavio research

SaaS: largest segment of the global cloud based digital asset management market

The global SaaS cloud-based DAM market was valued at US 168.7 million in 2015. SaaS is a software deployed over the Internet. SaaS grants enterprises to use a pay-as-you-go pricing model. It can also be accessed through a web browser or program interface. It allows service providers to manage cloud infrastructure, while providing upgrades to the latest version of the software. SaaS solutions therefore ensure an initial waiver of software or hardware costs as users have to pay only the subscription fee. SaaS-based DAM solutions are hence gaining prominence among organizations for quicker implementation of DAM systems.



IaaS: second largest segment of the global cloud based digital asset management market

The global IaaS cloud-based DAM market was valued at USD 58.1 million in 2015. IaaS is a cloud-based service delivery model that provides IT infrastructure services for servers, networks, storage, and OS. It is an on-demand service. Firms need not invest in procuring servers, storage, and other hardware components to build IT infrastructure. IaaS DAM systems are gaining popularity among SMEs as IT infrastructure costs are significantly reduced. Through IaaS solutions, capital expenditure can be saved to a great extent as the underlying hardware is maintained by service providers, and customers pay based on their usage. The key benefit of IaaS-based DAM systems is that storage and compute resources, as well as IT infrastructure can be customized as per customers' requirements.


PaaS segment of the global cloud based digital asset management market

The global PaaS cloud-based DAM market was valued at USD 49.7 million in 2015. PaaS provides the platform to create and manage web applications and business processes across the organization's IT environment. It allows organizations to manage web-based digital applications. Organizations adopting the latest trend in IT, such as bring-your-own-device (BYOD) policies, require efficient IT solutions to offer faster access to data from mobile applications. PaaS has enabled application developers to seamlessly deploy and run business applications on cloud-based IT infrastructure.

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About Technavio

Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

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