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Certain Launches EventStream, a Comprehensive Event App Suite for Marketing Automation SolutionsIn support of its recent Event Automation repositioning, Certain Inc, the leader in enterprise event solutions, announced today the launch of EventStream™, a revolutionary collection of apps that enable marketers to run all event-related marketing activities within their marketing automation system. The first suite designed for Oracle Eloqua (News - Alert) will be available for Certain customers this summer. This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20160427005437/en/ Pre-Built Invite Campaign (Graphic: Business Wire) Working with Certain's robust Event Automation platform, marketers can use Certain EventStream to create events directly within Oracle (News - Alert) Eloqua and leverage attendee data into automated marketing campaigns, thereby accelerating their sales cycle. By automating activities, EventStream enables marketers to optimize planning, executing and driving ROI for events like roadshows, webinars, and regional user conferences while maintaining marketing best practices for events and persistent branding. On average, marketers spend countless hours within their marketing automation system to implement, execute, and monitor their marketing campaigns. Certain EventStream automates all event-related marketing workflows and campaigns directly within the marketing automation application. As a result, marketers are more productive, leverage rich data from the event management system in real-time, and seamlessly collaborate withevent professionals who use the event management application. "We are changing the world of the marketer by bringing the power of event automation directly into their favorite marketing automation system," said Glen Bentley, Vice President, Product Management at Certain Inc. "Before Certain EventStream, marketers had to work in both marketing automation and event management systems, and could only rely on data synchronization without the ability to automate marketing activities." Key Features of Certain EventStream for Oracle Eloqua include:
Learn more about Certain EventStream at: https://www.certain.com/event-management/eventstream/ About Certain, Inc. Certain is the leading enterprise Event Automation solution that helps data-driven marketers and event professionals integrate rich buying signals and attendee insights into omni-channel marketing campaigns to improve sales and marketing results and deliver event ROI. Certain partners with hundreds of companies across tens of thousands of events with millions of attendees. Visit www.certain.com for more information. Trademarks Oracle is a registered trademark of Oracle and/or its affiliates.
View source version on businesswire.com: http://www.businesswire.com/news/home/20160427005437/en/ |