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Digital Asset Management Market - Global Forecast to 2020 - Increasing Need for Digital Marketing Solutions - Research and Markets

[April 20, 2016]

Digital Asset Management Market - Global Forecast to 2020 - Increasing Need for Digital Marketing Solutions - Research and Markets

Research and Markets has announced the addition of the "Digital Asset Management Market - Global Forecast to 2020" report to their offering.

The Digital Asset Management (DAM) market is estimated to grow from USD 1.42 Billion in 2015 to USD 5.36 Billion by 2020.

The DAM market is expected to grow at an impressive Compound Annual Growth Rate (CAGR) of 30.4% because of the increasing need of digital marketing solution and applications among enterprises for various purposes such as asset analytics, and life-cycle and rights management. Other significant factors driving this market are increasing demand for integrated solutions and rising usage SaaS (News - Alert)-based solutions.

The video management and brand portal solutions are expected to have the largest market share and dominate the Digital Asset Management market from 2015 to 2020, due to the increasing use of digital platforms for branding and marketing of products. The use of this DAM technology is helping enterprises in various indstries to grow their business by providing centralized management of digital content and other assets. Improved customer motivation helps in driving overall customer productivity, which increases the use of DAM solutions and services.

Key Topics Covered:

1 Introduction

2 Research Methodology

3 Executive Summary

4 Premium Insights

5 Market Overview

6 Digital Asset Management Market: Industry Trends

7 Digital Asset Management Market Analysis, By Solution

8 Digital Asset Management Market Analysis, By Service

9 Digital Asset Management Market Analysis, By Application

10 Digital Asset Management Market Analysis, By Deployment Type

11 Digital Asset Management Market Analysis, By User Type