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Technavio Announces Top Three Emerging Trends Impacting the Global Mobile Computer MarketTechnavio's latest report on the global mobile computer market provides an analysis of the key trends expected to impact the market through 2016-2020. Technavio defines an emerging trend as a factor that has the potential to significantly impact the market and contribute to its growth or decline. The global mobile computer market is likely to reach USD 884 billion by 2020, growing at a CAGR of over 4%. The market is expected to experience revenue growth due to high Internet penetration across the globe and the growing use of devices such as tablets, smartphones, laptops, and notebooks. "The traditional use of mobile computing devices has changed and they are now used for multiple functions. High demand in the emerging countries in APAC and Eastern Europe will contribute to revenue growth, however, the growth rate is declining due to lower demand from developed areas such as the US and Western Europe, where the markets are saturated," says Sunil Kumar Singh, a lead research analyst at Technavio for computing devices. The top three emerging trends in the global mobile computer market according to Technavio's hardware and semiconductor industry research analysts are: High acceptance of BYOD and COPE strategies High acceptance of strategies like bring your own device (BYOD) and corporate owned personally enabled (COPE), encourage employees to use mobile devices such as smartphones, tablets, and laptops at the workplace. This creates a demand for the integration of mobile computers such as tablets and laptops in organizations. Constant changes in work location, time zone restrictions, and the need to access confidential, official data via employees' personal devices is resulting in the high demand for mobile devices. Many organizations will implement BYOD and COPE during the forecast period.
Rising investment in mobile computing devices Companies such as Apple, Amazon, Lenovo (News - Alert), Samsung, and Microsoft are investing huge amounts into mobile computing devices to enhance user experience. A subsidiary of Samsung has recently invested USD 3 billion in Vietnam to enhance its display module and expand production capacity. Apple (News - Alert) is expected to invest USD 5 billion in India to bring up its competitiveness in the large-smartphones market. Companies are also investing in advertising, sales channels, supply chains, and distribution networks to gain a competitive edge and achieve a significant market size. Vendors like Apple and Samsung (News - Alert) are making substantial investments in R&D to develop innovative and advanced products as sales are driven by products that offer better functionality and a unique customer experience. Rapid advances in technology Some advanced features that are currently under development include screens of various sizes, design alterations, and removable keyboards. Mobile devices are being used as wallets, contactless payment devices at point of sale (POS) terminals, and projectors. Vendors are also toying with the idea of virtual keyboards using laser projections. Tablets with a combination of a touch screen and a physical or virtual keyboard will prove to be more productive for users. "Augmented reality is also a possibility as smartphones can help users obtain desired information by just pointing the screen at a particular object. Wearable smart devices such as smartwatches and smart glasses can also be connected to smartphones," says Sunil. Some of the top vendors in the global mobile computer market, as researched by Technavio analysts are: Browse Related Reports:
Purchase these three reports for the price of one by becoming a Technavio subscriber. Subscribing to Technavio's reports allows you to download any three reports per month for the price of one. Contact [email protected] with your requirements and a link to our subscription platform. About Technavio Technavio is a leading global technology research and advisory company. The company develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries. Technavio has about 300 analysts globally who specialize in customized consulting and business research assignments across the latest leading edge technologies. Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users. If you are interested in more information, please contact our media team at [email protected].
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