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Research and Markets: Winning Strategies in Molecular Diagnostics 2015: Integrating New Technology Planning with Business and Corporate StrategiesResearch and Markets (http://www.researchandmarkets.com/research/8pn87m/2015_winning) has announced the addition of the "2015 Winning Strategies in Molecular Diagnostics: Integrating New Technology Planning with Business and Corporate Strategies--Technological Breakthroughs, Emerging Tests, Market Forecasts, Competitive Intelligence" report to their offering. The molecular diagnostics market is unquestionably the most rapidly growing segment of the in vitro diagnostics industry. The next five years will witness significant developments in reagent systems and automation, as well as introduction of a wide range of new products that will require innovative marketing approahes. The rate of market penetration into routine clinical laboratories, however, will depend on the introduction of cost-effective and automated systems with amplification methods. In order to successfully capitalize on the opportunities presented by the molecular diagnostics market, many companies are already exploiting new molecular technologies as corporate strategic assets, managed in support of business and marketing strategies. Integrating new technology planning with business and corporate strategies will be one of the most challenging tasks for diagnostic companies during the next five years. Report Highlights:
For more information visit http://www.researchandmarkets.com/research/8pn87m/2015_winning View source version on businesswire.com: http://www.businesswire.com/news/home/20151127005173/en/ |
