TMCnet News
Patrick Deegan Joins Personal BlackBox Company as Chief Technology OfficerPersonal BlackBox™ Company (PBC), a better data relationship company set to launch the Digital Mirror™ this Fall, announced today that Patrick Deegan has joined the company as Chief Technology Officer. In his role, Deegan will lead the development of the Personal BlackBox platform, and ecosystem of Powered by PBB applications and the People Powered Marketing™ (PPM (News - Alert)) software. The Digital Mirror is a creative visualization of an individual's data being reflected back to them to reveal the insights that are typically only available to marketers and advertisers. Deegan earned a M.S. Ph.D in Computer Science and designed and implemented several humanoid robots. This work was subsequently utilized as the mobile dexterous base for the MIT (News - Alert) Media Lab Nexi platform, named one of TIME Magazine's Best Inventions of 2008. He holds several patents and while at Rethink Robotics, helped to develop Baxter, a collaborative robot for workforce flexibility that was named one of TIME Magazine's Best Inventions of 2012. "Personal BlackBox is on the forefront of unlocking the value of personal data and I couldn't be more excited to be involved in making this a reality," said Deegan. "We are building the functionality that will allow businesses to create deeper, more transparent, better data relationships with consumers while creating value for the exchange of data and greater inegrity through independent oversight provided by the PBB Trust." "Patrick's vision for creating a new digital asset ecosystem and aptitude for developing secure, comprehensive, human-computer interfaces make him the right person to lead technology for PBB," said Haluk Kulin, founder and CEO of the company. "We're creating a new, powerful marketing platform for companies, from consumer goods to insurance, to deliver compelling data and, most importantly, security and value for both businesses and people." True architectures for personal data rights require continuously developing and deploying tools that are additive to an individual's exercise of privacy, control, and value on their datasets. The Personal Data Independence™ framework helps companies establish better, more valuable data relationships with their consumers in a way that reduces the data risk and liabilities for both. For the consumer, the PBB application is designed for people to have full control, privacy and benefit of their data. Through PBB and the Personal Data Independence framework, people are finally able to own their data and bring better health, greater wealth and knowledge to their lives based on the access they will now have from their data. About Personal BlackBox Personal BlackBox (PBB) is a data relationship company that provides platforms and services to build transparent, productive and private data relationships between companies and people. Companies are freed of the liability and risks associated with consumer data because the PBB Trust puts ownership and control of personal data in the hands of people. PBB has built an enterprise scale platform that allows companies to build apps and campaigns that connect to consumer data for analysis through a series of APIs - without ever allowing the customer's data out of the system. PBB, which is a Public Benefit Corporation, operates in tandem with the PBB Trust, an entity designed to safeguard personal data with personal data independence standards, security and new policies. For more information or to join PBB, go to www.pbb.me.
View source version on businesswire.com: http://www.businesswire.com/news/home/20150922005243/en/ |
