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SalesPredict Adds Automated Micro-Segmentation, Interactive Dashboards to Latest Release of its Predictive Solution for B2B Marketing and Sales
[September 15, 2015]

SalesPredict Adds Automated Micro-Segmentation, Interactive Dashboards to Latest Release of its Predictive Solution for B2B Marketing and Sales


Today at Dreamforce, SalesPredict, the leader in Customer Lifecycle Intelligence solutions, unveiled the latest version of its software for B2B Marketing, Sales and Customer Success. The release includes new interactive insights dashboards that show customers the micro-segments driving their best lead and opportunity conversions, as well as the key factors behind their lead scores. These insights can help companies focus their inbound and outbound marketing efforts to drive more revenue.

"Typically, we see that one-third of a company's CRM data drives 90 percent of its revenue-the trick is knowing which third, and that is where predictive analytics comes in," said SalesPredict Co-founder and CEO, Yaron Zakai-Or. "SalesPredict believes in transparency, so we take a 'white box' approach to predictive scoring, as opposed to 'black box', which simply provides a number or letter rank. That's okay for lead prioritization, but the real value is in knowin why your A leads are A's. That insight is what helps companies focus and target effectively to increase revenue."



Going far beyond predictive lead scoring, SalesPredict's new insights dashboards automate segmentation to show Marketers the combination of company, personal, behavioral and other characteristics that are driving sales conversions. These insights can drive workflows that support revenue generation, such as:

  • Predictive demand gen for net-new leads
  • Highly-targeted advertising campaigns
  • Targeted outbound prospecting and lead nurturing
  • Proactive customer retention initiatives

SalesPredict will be demonstrating its latest release and talking about the benefits of a "No Black Box (News - Alert)" predictive approach at Salesforce's Dreamforce 2015 conference Sept. 15-18 in booth N2203.


About SalesPredict

Who is most likely to buy, who will buy more and who will churn? SalesPredict can tell you. Founded in early 2012, SalesPredict helps companies increase revenues by identifying who their best potential prospects really are and providing information and purchase signal insights that accelerate sales cycles and improve conversion rates. How? Predictive analytics. The company is headquartered outside Tel Aviv and has a U.S. office in San Francisco. Learn more about SalesPredict at www.salespredict.com and follow @SalesPredict on Twitter (News - Alert).


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