HelloFresh Makes Meal Time Simpler, More Enjoyable with Free Mobile App

NEW YORK, July 30, 2015 /PRNewswire/ -- The world's largest – and most convenient – meal kit delivery company is now more customer-friendly than ever, with the launch of the HelloFresh free mobile app.

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The HelloFresh app offers convenient functionality that benefits both HelloFresh subscribers as well as other home cook aficionados. Among its numerous easy-to-use features are these highlights, which are literally at the app user's fingertips:

• Easy Account Management – Subscribers can make their weekly meal choice selections, manage delivery dates, change payment details and handle other account management activities.
• Hundreds of Recipes – The app provides accessibility to the complete HelloFresh archive of recipes featuring farm-fresh, seasonal ingredients – with more added each week. Users can search the database by cuisine, ingredient, occasion and prep time, and even rate and comment on the recipes via social media.
• Meal-Prep Pointers – Photos and step-by-step instructions – accessed from an iPhone or iPad -- help make meal preparation a snap.
• Digital Cooking Timer – Cook with an interactive cooking mode and automatic egg timer that even integrates with the Apple watch.
• Share with Friends – Access to the "Refer a Friend" program means subscribers can easily prompt family and friends to join HelloFresh –and reap the rewards.

"HelloFresh is built on the promise of enabling families to enjoy delicious, healthy and hassle-free meals," said Seth Goldman, CEO of HelloFresh USA. "With the new HelloFresh free mobile app, we are enhancing the customer experience by giving home cooks another fundamental resource that makes ordering, preparing and enjoying meals easier than ever."

HelloFresh delivers over four million easy-to-prepare meals per month, worldwide, each designed to be prepared in about 30 minutes. Weekly subscribers receive pre-selected two- or four-person meal kits for three meals, either the Classic box (for omnivores) or the Veggie box (for herbivores). Recipes from a variety of cuisines are created by experienced chefs and reviewed by its in-house dietitian. Then, specially-designed recyclable boxes are prepared with the freshest, best ingredients available, and shipped – along with recipe cards – directly to each subscriber. 

The HelloFresh mobile app is available on iOS devices, with an Android version to be released soon. Free to subscribers and the general public, the app may be downloaded from the App store on iPhone. To learn more about or subscribe to HelloFresh, please visit www.hellofresh.com; sign up for the HelloNewsletter to get $15 off your first delivery.

About HelloFresh

HelloFresh is the world's largest meal kit delivery company, shipping over four million easy-to-prepare meals per month. Headquartered in Berlin, and with operations also in the United States, Australia, Austria, Belgium, United Kingdom and the Netherlands, HelloFresh offers subscribers a variety of delicious and healthy meals comprised of farm-fresh, seasonal and locally-sourced pre-measured ingredients – conveniently delivered to their doorstep. Each meal is designed to be prepared in about 30 minutes.

For more information, please visit www.hellofresh.com.

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SOURCE HelloFresh

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